Vice President - Marketing Operations - BPO/ ITeS /KPO

Description:

Role: Vice President - Marketing Operations (Digital Project Management) - BPO / ITeS / KPO

The Role requires Digital Marketing Ads & Promotion Creation / Design Overseeing the planning, execution, and delivery of projects that primarily rely on digital tools and technologies. It encompasses managing tasks, resources, timelines, and communication channels to ensure successful project outcomes in the digital realm.

Roles and Responsibilities:

- Lead delivery execution across assigned portfolios including creative production, marketing operations, content syndication, digital services, or technology enablement.

- Oversee project governance, workflow prioritization, resource utilization, and financial health (P&L) of the account.

- Build and maintain strong relationships with global and regional client stakeholders through regular engagement, MBRs, QBRs, and ad hoc escalation support.

- Monitor and ensure compliance to SLAs/KPIs: turnaround time, quality, defect rates, utilization, and productivity targets.

- Drive a culture of accountability, outcome ownership, and team performance.

- Enable talent development through coaching, performance tracking, succession planning, and upskilling.

- Collaborate with internal transformation, automation, and capability teams to drive innovation, efficiency, and cost reduction.

- Prepare and present executive dashboards, risk logs, and value addition metrics to senior leadership and clients.

- Act as the primary point of escalation for operational and delivery challenges, ensuring swift and structured resolution.

Educational Qualification / Work Experience & Skills:

- PG / MBA / Graduate with min 17+ years of professional experience, with at least 10+ years into Marketing Operations (Digital Marketing Ads & Promotion Creation / Design Overseeing) (Min. 3 to 5 years in delivery management or operations leadership).

- Deep understanding of client business goals and ability to align delivery strategies accordingly.

- Experience leading global client conversations, handling governance, escalations, and solutioning.

- Comfortable driving strategic improvement plans, automation proposals, and new business enablement.

- Proven success in turning around challenged engagements or stabilizing new transitions.

- Demonstrated ability to manage cross-functional delivery teams across geographies.

- Strong expertise in content operations, marketing production, creative workflows, or digital transformation initiatives.

- Excellent understanding of SLA-driven models, forecasting, capacity planning, and P&L impact.

- Proficiency in delivery and tracking tools such as Workfront, Smartsheet, JIRA, Microsoft Suite, Power BI.

- Exceptional communication, stakeholder engagement, and problem-solving skills.