VP - Global Marketing - 12+ years experience in marketing and demand generation - Good Experience in US & European market required - Looking for candidates from Ayurveda or healthcare industry only Experience in global marketing required: - Candidates with experience in building startups from scratch is preferred - Proven success in launching and successfully running demand gen marketing programs for B2C Tech Product companies - Strong leadership skills, and proven ability to build, motivate, and lead global team to achieve results. - Ability to carry to full individual contributor workload in addition to leadership responsibilities; this role will be a player-coach model - Strong analytical and quantitative skills - must have the ability to analyze and derive meaning from data which you will then translate into actionable changes. JD: - Design a comprehensive demand generation strategy, which includes plans for the vertical industry, market segments, and partner alliances. - Partner closely with the Sales team to ensure alignment on strategy, resources, messaging, and KPIs. - Work closely with the Product team to define go-to-market strategies, buyer personas, value propositions, messaging, and content needs. - Build and manage best-in-class demand gen programs and optimization of the Lead to Opportunity funnel. - Develop and track comprehensive metrics reports and advise on the effectiveness and future direction of our lead generation marketing campaigns and spending. - Assist in the development of content marketing and thought leadership programs and materials, and oversee all promotional planning in support of these programs. - Utilize and enhance all demand gen channels to include SEM, SEO, email, events, content syndication, lifecycle marketing, user conferences, webinars, and customer marketing. - Optimize targeting, creative, media, and budget allocation to maximize effectiveness and ROI. - Provide coaching and development opportunities to team members on effective demand-gen tactics and approaches. - Define and manage program budgets. Education Qualification - MBA Notice Period - 30 days WFO Mode

Noida

Vice President - Global Marketing - Ayurveda/Healthcare 

Job Description for Vice President - Global Marketing - Ayurveda/Healthcare  in Derive Management Solutions in  Noida for (12-20) years of experience. Apply Now!