Veranda HigherEd - Performance Marketing Role

Company Description:

Veranda Learning Solutions, a publicly listed company founded in 2018 by the Kalpathi AGS Group, offers a range of training programs for competitive exam preparation and professional skilling. Their platform combines technology, processes, and methodologies to provide high-quality, personalized learning to learners nationwide. Committed to delivering successful academic outcomes, Veranda utilizes a multi-modal delivery system backed by a disciplined learning framework. The company operates through various brands, including Veranda RACE, Veranda IAS, Edureka, Six Phrase, Veranda HigherEd, and others.

Role Description:

- This is a full-time on-site role for a Performance Marketing Manager, located in Delhi, India. The Performance Marketing Manager will develop and execute marketing strategies to acquire and retain customers.

- Responsibilities include managing digital marketing campaigns, analyzing performance data, optimizing marketing efforts for better ROI, and collaborating with cross-functional teams to align marketing efforts with business goals.

- The role involves hands-on management of paid media channels, budget allocation, performance tracking, and reporting

Requirements :

- Hands on experience using linkedin ads is a must

- Proficiency in Digital Marketing, LinkedIn ads hand on experience is a must

- Strong analytical skills for analyzing performance data and optimizing marketing campaigns

- Experience in managing and allocating marketing budgets effectively

- Ability to collaborate with cross-functional teams and manage multiple projects

- Proficiency in marketing tools and platforms such as Google Analytics, Google Ads, and social media advertising platforms

- Experience in the education sector is a plus

Notice - Immediate to 1 week