Veranda HigherEd - Associate Director - B2C Sales - Veranda Management Learning Solutions

Job Description:

Hiring for one of our divisions Edureka for an Associate Director B2C SALES (Night Shift, Bangalore).

Shift:

US Shift (Night Shift) 9PM to 6 AM.

Job Summary:

We are looking for an experienced and result-oriented Senior Manager / AD B2C Sales to lead our international sales operations for premium online education programs, including MS, AI, Online DBA, and Data Science offerings. The ideal candidate will have a strong track record of managing high-performing B2C sales teams, owning revenue targets, and driving business growth in a US-shift environment.

Key Responsibilities:

- Own the complete P&L for assigned business verticals, including MS, AI, Online DBA, and Data Science programs.

- Drive revenue growth by managing sales of high-value programs with an average ticket size of USD 4,000+.

- Lead, mentor, and manage a team of 2025 Sales Counselors, ensuring consistent achievement of sales targets.

- Develop and execute sales strategies to maximize conversions and improve team productivity.

- Monitor sales performance through KPIs, dashboards, and regular performance reviews.

- Coach and train team members on consultative selling, objection handling, and closing techniques.

- Collaborate with cross-functional teams including Marketing, Admissions, and Operations to optimize the sales funnel.

- Ensure adherence to sales processes, quality standards, and customer experience benchmarks.

- Prepare sales forecasts, MIS reports, and business reviews for leadership.

Candidate Profile:

- Experience: 10-15 years in B2C sales, with significant experience in team management.

- Proven experience leading international (US) sales teams in a night-shift environment.

- Demonstrated success in managing high-ticket B2C sales with strong revenue ownership.

- Experience handling P&L responsibilities and driving business performance.

- Strong people leadership, coaching, and stakeholder management skills.

- Excellent communication, analytical, and decision-making abilities.

- Prior experience in the EdTech, Higher Education, Online Learning, or Executive Education industry is highly preferred.

Preferred Qualifications:

- Bachelor's degree required; MBA or equivalent qualification preferred.

- Experience selling premium education or executive learning programs will be an added advantage.