Business Group/Company: Hindustan Unilever Limited  Position: ecommerce Capability Executive   Area of Focus: Digital Assets (banners, landing pages), ensure that our branded content (for innovations/existing SKUs) is optimised for e-commerce, content marketing for e-commerce.   Experience Required: 2 - 5 years, experience in e-commerce marketing, catalogue management, content management,; Experience with e-commerce companies and FMCG companies preferred.   Country / Location: India (Mumbai only)  Purpose of Position:  Over the past two years, HUL has setup a sizeable e-commerce business by partnering with key retailers.   The Capability Executive (CE) will actually be responsible to ensure that all HUL brands look beautiful online and the content for our brands should also be engaging, to get good conversions/sales.  This is NOT a catalogue/creation management role.  However, the CE is supposed to work closely with HUL's brand teams and ensure that the branded content is fit for e-commerce.   Resource will work closely with HUL brand teams and digital design agencies and ensure that the all our digital assets (like banners, images etc.) are customised for ecommerce:   1. Work as a Single Point of Contact and manage design agencies to churn out digital banners that we take on e-commerce websites.  2. Engage closely with brand teams and with e-commerce Account management team and keep on improving our digital assets (banners/on-page content).  3. Partner with e-commerce retailers for content based collaboration (DIY videos, How To Guides).   4. Plan thematic campaigns for e-commerce platforms, on the back of our business performance and HUL brand/category's growth Agenda   Skills:   1. User Experience and Sense of Aesthetics: CE will handhold both HUL brands and design agencies for creation of different digital assets (like banners etc).   2. Analytical and Data Driven: CE needs to be analytical, understand the business performance and identify opportunities for growth  3. Persuasiveness: This role involves managing a large set of stakeholders. The resource should be able to hold self and larger team accountable.  4. Time Management: Ability to prioritize and deliver on committed timelines  5. Digital Marketing: The resource needs to plan interventions along the Consumer Path to Purchase, a good appreciation of Digital Marketing/Inbound marketing is a must

Mumbai

Unilever - eCommerce Capability Executive 

Job Description for Unilever - eCommerce Capability Executive  in Unilever in  Mumbai for (3-7) years of experience. Apply Now!