German Based Chemical and Adhesives Manufacturer is actively Hiring, - Develops and drives all elements of marketing mix: sourcing, COGs, pricing recommendation, working with sales to define promotional strategy, brand communication strategy. - Plans and drives trade marketing initiatives: drive brand awareness and drive sell-out from outlets. - End-user understanding spending half a day (min.) in the field with end-users to gather insights, be 'close to the market', develop concepts based on consumer insights. - NPI: clear briefing to PD to develop NPI, coordinate testing with end-users on-ground, gather feedback and debrief PD team for next round of development. - Work in close collaboration with Supply Chain & production: managing the level of inventory, aligning with all key stakeholders to plan production (for locally produced SKUs) - Communication strategy: develop communication strategy for brand - work with local and Int. agencies to develop key visuals. - Toolbox: develop toolbox for key products & concepts to enable sales team to tell a 'story' at the outlet and sell at a premium vs. competition - Full responsibility for marketing budget management: plan and track spending vs. plan on monthly basis - Project management: lead cross functional teams to implement localization sourcing strategy. Your Skills: - Minimum 6+ years of relevant working experience. - Track records in managing strategy projects that deliver impacts. - Sustainability subject-matter expertise. - Highly analytical with a curious mind - Strong multi-cultural interpersonal and communication skills. - Comfortable working in agile mode. - Capable of generating clarity out of ambiguity.

Bangalore

TrekW - Manager - Marketing Strategy - New Product Development 

Job Description for TrekW - Manager - Marketing Strategy - New Product Development  in TrekW in  Bangalore for (6-20) years of experience. Apply Now!