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Description: Key Responsibilities: - Develop and implement marketing strategies to promote the Tanishq brand and its products - Conduct market research and analysis to identify consumer trends and preferences - Collaborate with cross-functional teams to develop and launch new products and campaigns - Manage the brand's budget and ensure efficient use of resources - Monitor and analyze sales data to track the success of marketing initiatives - Plan and execute promotional events and partnerships to increase brand visibility - Develop and maintain relationships with key stakeholders, including vendors and media partners - Stay updated on industry trends and competitor activities to identify potential opportunities and threats - Train and mentor junior marketing team members to ensure consistent brand messaging and quality of work Requirements: - Bachelor's degree in Marketing, Business Administration, or a related field - Minimum of 8 years of experience in brand management, preferably in the jewelry or luxury goods industry - Proven track record of developing and executing successful marketing campaigns - Strong analytical and strategic thinking skills - Excellent communication and interpersonal skills - Ability to work in a fast-paced and dynamic environment - Proficiency in MS Office and marketing software/tools - Willingness to travel as needed If you are a creative and results-driven individual with a passion for jewellery and marketing, we would love to hear from you. Join our team at Titan and be a part of shaping the future of the Tanishq brand. Work Experience: External Interfaces Internal Interfaces: - Customers - Advertising agencies - Brand Ambassadors - Partners - Merchandising team - Retail team - Sales team - Design team - Visual merchandising team - Marketing services team - Ecommerce Team - BTL Team - Encircle team Job Requirements: - Education : MBA from a premiere college - Relevant Experience : 8-10 years of marketing or retail experience Behavioural Skills: - Thinks big - Business savvy - Entrepreneurial drive - Nurture relationship - Influence for impact - Ability to lead diverse team - Accountability - Believes in people - Curious - Is passionate about categories and products Knowledge: - Category knowledge will be an added advantage - Brand and communications knowledge - Latest trends in marketing and communications - Aptitude for numbers and data - Process Contributions - Process Contribution Process Outcome Performance Measure Marketing : Brand Management : Market research & Operating Plan 1. Own and push the studded agenda with the category and retail team 2. Develop a robust Consumer / Category / Competition understanding to craft a differentiated proposition for Tanishq across diversified consumer segments - Inputs for short to mid-term strategy - Adherence to timelines - Adherence to guidelines - OTIF implementation of the marketing plans 3. Work closely with the agencies on the business plan for the year to co-develop the marketing plans for the category aligned to the business goals 4. Execute the plans for the year along with the agencies and find innovative ways to deliver on the brand task 5. Implement the marketing calendar with rigour and finesse on the approved budget - Marketing plan and calendar execution

Bangalore

Titan - Senior Manager - Brand Manager 

Job Description for Titan - Senior Manager - Brand Manager  in Titan Company Ltd. in  Bangalore for (8-10) years of experience. Apply Now!

Titan - Senior Manager - Brand Manager  | iimjobs.com