Posted By
Posted in
Sales & Marketing
Job Code
1624737

4.2
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To develop the business strategy, drive sales and identify new avenues of revenue generation for the E-commerce.
Process Contributions
Sales Planning: Business Plan Formulation
- Develop the sales and marketing strategy and annual business plan in the E-commerce marketplace channel
- Negotiate & finalize annual contract and terms of trade with key accounts
- Plan and explore new avenues of growth
- Review and provide inputs of the sales performance against the plan on a regular basis.
- Review the annual maintenance contracts related to the partnership agreement and 1. approve alternations based on working inputs.
- Coordinate with the product and brand teams to identify products based on the strategy, culture and customer base of the partner organization
Stakeholder Management
- Maintain relationships with key accounts to identify opportunities for expansion and ensure overall pipeline & revenue growth within the channel
- Manage escalations related to promotion/ discount negotiations with the key accounts.
- Design, develop and approve partner schemes to boost targeted sales.
E-commerce Marketing
- Develop and approve channel specific marketing initiatives and ensure compliance.
- Coordinate with marketing teams and co-create new avenues of marketing- basis what works.
E-commerce: Marketplace Operations
- Provide guidance to the teams to create the promotion calendar for the marketplace e-commerce with coordination from the internal teams and manage escalations if any
- Manage and resolve conflicts among channels/ partners/ relevant stakeholders.
- Continuously evolve and improve the processes(internal and external) based on the needs of the customer, partner and business.
E-commerce: Regulation & Compliance
- Monitor and ensure the changes in the regulatory law related to the ecommerce sales and ensure compliance of the govt regulations and partner policies.
- Ensure commercial compliance and periodically review controls & balances in the system.
People & Talent Management
- Drive a culture of diversity, performance and transparency in the region and ensure the employees in the region are engaged.
- Mentor and develop team using a supportive and collaborative approach.
Work Experience
- 13+ Yrs of Experience in Online Space in Driving Revenue for Defined Category.
- Should have Experience in driving Category Management, Revenue Management, PnL with Lifestyle Categories like, Apparel, Accessories, Etc.
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Posted By
Posted in
Sales & Marketing
Job Code
1624737