The Indus Valley - Creative Director - Content Manager

Job Title: Creative Director.

Location: Chennai.

Industry: FMCD/ Retail.

Business Model: D2C & B2C.

Experience: 5+ Years.

About the Role:

- We're on the hunt for a visionary storyteller and brand shaper who can turn big ideas into unforgettable experiences.

- As our Creative Director, you'll be the driving force behind how our brand looks, feels, and speaks to the world.

- From digital screens to store shelves, your creative fingerprint will shape every touchpoint.

- This isn't just another leadership role - it's your chance to build a cult brand, lead a powerhouse team, and push creative boundaries in one of the fastest-growing consumer categories.

What You'll Own Brand Strategy & Identity:

- Craft and evolve a bold, unmistakable brand voice and visual identity.

- Make sure our look and language stand out - across every platform, every time.

Campaign Development:

- Dream up and launch game-changing campaigns for product launches, seasonal moments, and influencer collabs.

- Break the mold, set trends, and make noise in the D2C and B2C space.

Creative Leadership:

- Lead and inspire a crew of designers, writers, and creators to bring brave ideas to life.

- Build a culture of experimentation, collaboration, and creative excellence.

Content Powerhouse:

- Oversee everything from shoots to social content - ensuring quality, consistency, and scroll-stopping creativity.

- Turn brand stories into content people actually want to share.

Cross-Team Magic:

- Collaborate with marketing, product, and e-com teams to blend killer creativity with business impact.

- Champion ideas that not only look great but deliver real results.

Trendspotting & Consumer Insights:

- Stay plugged into culture, design, and consumer shifts - and use those insights to keep our creative fresh, fearless, and relevant.

What You Bring

- 5+ years of creative leadership experience in FMCG, retail, or consumer brands.

- A knockout portfolio packed with innovative campaigns and brand storytelling.

- Proven chops in building digital-first brands for D2C and B2C audiences.

- Experience leading teams and managing agencies with clarity, energy, and vision.

- Sharp understanding of consumer psychology, market trends, and what drives engagement.

- Strong communication and presentation skills - you can sell ideas like no one else.

Why Join Us:

Shape and scale a high-growth brand from the frontlines.

Enjoy true creative freedom to innovate and build cultural impact.

Work with a passionate team that thrives on bold ideas and making things happen.