
Job Title : Lead Generation - Pre Sales Team Lead
Company : Cushman & Wakefield
Business Line : Residential / Commercial Advisory
Experience : 9-13 Years
Role Overview:
The Lead Generation - Pre Sales Team Lead will manage and drive inbound and outbound lead generation activities, ensuring high-quality lead qualification and effective support to the sales/advisory teams. The role focuses on team leadership, process optimization, and conversion improvement across multiple real estate portfolios.
Key Responsibilities:
- Lead and manage the pre-sales / lead generation team across projects and markets
- Drive inbound lead management from digital campaigns, portals, and walk-ins
- Ensure timely lead qualification, follow-ups, and site visit closures support
- Coordinate closely with sales/advisory teams to improve lead-to-closure conversion
- Monitor daily, weekly, and monthly performance metrics (calls, site visits, conversions)
- Implement SOPs, scripts, CRM discipline, and quality controls
- Optimize lead sources and cost per lead in coordination with marketing teams
- Train and mentor pre-sales executives on communication, objection handling, and CRM usage
- Prepare MIS reports, dashboards, and management updates
- Ensure high levels of customer experience and compliance
Key Skills & Competencies:
- Strong experience in real estate pre-sales / inside sales
- Excellent people management and coaching skills
- Strong understanding of CRM tools, lead funnels, and conversion metrics
- Data-driven approach with strong MIS and reporting capability
- Excellent communication and stakeholder management skills
- Ability to handle high-volume lead environments
Qualifications & Experience:
- Graduate / MBA preferred
- 6-10 years of experience in real estate pre-sales / lead generation
- Minimum 2-3 years in a Team Lead / supervisory role
- Experience with IPCs or leading real estate advisory firms preferred
Why Cushman & Wakefield:
- Global real estate consulting platform
- Exposure to marquee developers and multi-asset portfolios
- Structured processes, scale, and career growth opportunities
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