Tally Solutions - Manager - Insights & Research

About Marketing at Tally

Marketing at Tally is a strategic, business-enabling function that fuels innovation, builds consistency, and strengthens our market presence. Guided by our core pillars of like, Customer Connect, Integrated Marketing Digital and Brand Marketing, we craft initiatives that resonate with our audiences and reinforce our brand promise. We focus on creating impactful initiatives across Branding, Customer Marketing, and Partner Marketing to ensure strong engagement, lasting value and drive business growth.

Experience You Should Bring

- Previous research experience in the software industry will be an added advantage.

- Research experience across a wide range of quantitative, quantitative and secondary research.

- Must have strong analytical and interpretive skills to frame recommendations.

- Ability to handle small team of researchers - give guidance and inspire the team

- Ability to lead multiple, large-scale, research projects in parallel. Excellent project management, multi-tasking, and prioritizing skills are required.

- Outstanding communication both verbal and written, presentation, and interpersonal skills required.

What You Will Be Doing

- Acts as a research consultant to internal Businesses and Marketing organizations.

- Provide meaningful and actionable insights to drive business objectives and support decision-making.

- Work closely with internal Business (esp. Sales and Product Management teams) and Marketing organization to understand key business issues and proactively provide thought leadership.

- Shape research design, and research plans, develop questionnaires/ discussion guides and build persuasive presentations for senior/ executive level internal clients.

- Add value to the insights by synthesizing secondary information/ behavioral data with survey data. Ability to identify opportunities for this kind of collaboration.

- Proven ability to maintain strong working relationships with research vendors and leverage their expertise to deliver best-in-class research program.