Swiss Beauty - Manager - New Product Development

Job Description:

About Us:

Welcome to Swiss Beauty, the fastest-growing beauty and cosmetics brand in India. Established in 2013, Swiss Beauty aims to be the ultimate companion and BFF of every makeup lover, transforming everyday beauty routines into extraordinary experiences. Rooted in Indian beauty needs, we blend global cosmetic standards with deep local expertise to create highly innovative, long-lasting, and comfortable products. Our mission is to elevate beauty to Swiss standards while setting new industry benchmarks. We believe makeup knows no boundaries and is for everyonejoin us as we redefine beauty norms and celebrate individuality.

About The Role:

The New Product Development (NPD) Manager will drive end-to-end product innovation across cosmetics and beauty categories-from concept ideation to successful market launch. This role involves close collaboration with R&D, packaging, marketing, sourcing, regulatory, and external partners to deliver trend-led, high-quality, and commercially viable products aligned with Swiss Beautys brand vision and consumer needs.

Key Responsibilities:

Product Strategy & Ideation:

- Identify white spaces, emerging trends, and consumer insights across color cosmetics, skincare, and personal care.

- Conceptualize new products aligned with brand positioning, pricing, and margin objectives.

- Build and manage a strong NPD pipeline and annual product roadmap.

End-to-End Product Development:

- Own the complete product lifecycle: concept formulation testing packaging commercialization.

- Collaborate with R&D/labs to finalize formulations, shades, textures, and claims.

- Work with packaging vendors on component selection, innovation, and cost optimization.

Cross-Functional Collaboration:

- Partner with Marketing, Supply Chain, Quality, Regulatory, and Sales teams for seamless execution.

- Ensure compliance with regulatory and safety standards (India and export markets, where applicable).

- Support go-to-market planning, including launch timelines, MOQ planning, and SKU rationalization.

Vendor & Cost Management:

- Identify, onboard, and manage manufacturers, labs, and packaging suppliers.

- Negotiate costs, MOQs, lead times, and quality benchmarks.

- Balance cost efficiency with innovation and product quality.

Market & Performance Analysis:

- Track post-launch performance, consumer feedback, and market trends.

- Drive product improvements, reformulations, and line extensions based on data.

- Monitor competitor launches and benchmark pricing, claims, and USPs.

Requirements:

- Strong understanding of cosmetics formulation, packaging, and manufacturing.

- Experience across color cosmetics, skincare, or personal care.

- Excellent project management and stakeholder coordination skills.

- Strong commercial acumen (pricing, margins, cost structures).

- Data-driven, consumer-first mindset.

- Ability to manage multiple projects in a fast-paced environment.

- MBA or specialized certification in cosmetics (preferred).

- 5-10 years of experience in NPD/Product Management within beauty or FMCG.

- Hands-on experience with third-party manufacturers and packaging vendors.

- Exposure to D2C, e-commerce, or modern trade launches is a plus.

Working Conditions:

- Office-based, full-time role.

- Monday to Friday.

What We Offer:

- Paid parental leave and support for working parents.

- Maternity leave.

- Flexible working hours window.

- Health insurance coverage for you and your family.

- Adoption/Commissioning leave.

- Exclusive employee discounts on Swiss Beauty products.

- Learning and development opportunities.

- Recognition and service awards.

- Weekly wellness sessions.

Our Commitment to Diversity, Equity & Inclusion