About Xebo.ai:

Xebo.ai is a series A funded company. We are an AI-powered customer experience and insights platform helping enterprises transform customer feedback, engagement, and analytics into actionable business intelligence. Our platform leverages AI, automation, and advanced analytics to deliver scalable enterprise solutions across industries. Founded in 2016-17 and headquartered in UAE, with operations spanning the UAE, USA, and India, Xebo.ai serves organizations across financial services, retail, healthcare, telecom, public sector, and B2B. From omni-channel survey creation and real-time sentiment analysis to its AI CX Assistant, XEBO, which automates insight generation and recommendations across CX, EX, Digital, and Brand research, we work with leading enterprise clients globally. Our platform's impact has been recognized by leading industry analysts. We have been named in the Gartner Magic Quadrant 2025 for VoC Platforms, positioned as a Leader in the 2025-2026 IDC MarketScape for Worldwide VoC Applications, and recognized by QKS Group (SPARK Matrix).

Role Overview:

We are looking for a strategic and hands-on Head of Marketing to lead Xebo.ai's marketing function and drive brand growth, demand generation, market positioning, and pipeline contribution across global markets. This is a senior leadership role for a B2B SaaS marketing leader who can build and execute a high-impact marketing strategy, strengthen Xebo's position in the AI-powered CX and insights category, and closely align Marketing with Sales, Product, and overall business growth.

Key Responsibilities:

- Define and own the overall marketing strategy and roadmap aligned with company growth and revenue objectives.

- Build and execute integrated marketing programs across brand, demand generation, content, product marketing, digital, events, and thought leadership.

- Own marketing contribution to pipeline generation, lead quality, conversion, and revenue growth.

- Develop and strengthen Xebo.ai's brand positioning, messaging, and category narrative across global markets.

- Lead product marketing and GTM strategy, working closely with Product and Sales on launches, positioning, competitive differentiation, and vertical solutions.

- Drive content and thought leadership initiatives including research, whitepapers, webinars, case studies, executive content, and industry campaigns.

- Oversee digital and performance marketing across SEO, SEM, paid campaigns, LinkedIn, website, email, and marketing automation.

- Build an effective ABM and demand-generation strategy for enterprise accounts and target industries.

- Develop and manage the marketing team across content, product marketing, design, digital, and demand generation.

- Set clear goals, KPIs, budgets, priorities, and performance expectations for the marketing function.

- Work closely with Founders, Sales, Product, and Customer Success to align marketing initiatives with business and GTM priorities.

- Establish marketing dashboards and metrics to measure pipeline contribution, CAC, conversion, campaign ROI, and channel performance.

- Manage external agencies, vendors, analysts, partners, and industry relationships where required.

- Represent Xebo.ai at relevant industry events, conferences, webinars, and thought-leadership forums.

Required Qualifications:

- 10+ years of experience in B2B SaaS / enterprise technology marketing, with significant experience leading marketing teams or functions.

- Proven experience owning and executing end-to-end marketing strategy.

- Strong track record in demand generation, brand, content, product marketing, and GTM.

- Experience driving measurable pipeline and revenue impact through marketing.

- Strong understanding of enterprise SaaS buying journeys and B2B GTM.

- Experience building and managing high-performing marketing teams.

- Excellent strategic thinking combined with strong hands-on execution.

- Exceptional communication, storytelling, presentation, and stakeholder-management skills.

- Experience working in fast-paced, high-growth environments.

Preferred Skills:

- Experience in AI, SaaS, CX, VoC, customer insights, analytics, or enterprise technology.

- Experience marketing to global enterprise customers, particularly across the US, UAE, and India.

- Familiarity with HubSpot, Google Analytics, CMS platforms, SEO/SEM tools, marketing automation, CRM, and campaign analytics.

- Experience with ABM, analyst relations, industry research, and enterprise events.

- Experience working closely with founders and senior leadership on company positioning and GTM strategy.

Key Competencies:

- Marketing Strategy & Leadership

- Demand Generation & Pipeline Growth

- Brand & Category Positioning

- Product Marketing & GTM

- Enterprise SaaS Marketing

- Content & Thought Leadership

- Digital & Performance Marketing

- Team Building & Leadership

- Data-Driven Marketing & ROI

- Executive & Cross-Functional Collaboration