SquareOps - Vice President - Sales & Go To Market

You will be our first commercial leader, stepping in to own and scale the entire revenue function.

This is not a traditional sales role; you'll lead market research, pricing, packaging, GTM planning, automation, and team building.

You'll work closely with the founders but have full ownership of commercial decisions.

Responsibilities:

- Define and execute go-to-market strategies for both SquareOps (services) and Atmosly (SaaS).

- Identify target segments, ICPs, and high-ROI outreach channels across India and global markets.

- Design and run pricing and packaging experiments to optimize conversion and revenue.

- Build and lead a high-performing GTM team (sales, pre-sales, SDRs, partner/channel).

- Create sales playbooks, pitch materials, objection handling, and demo flows.

- Own the CRM pipeline, forecasting, and performance reporting.

- Conduct ongoing competitor research, keyword analysis, and market mapping.

- Track funnel performance and metrics like CAC, LTV, payback, win rate, and churn.

- Present insights that influence roadmap, pricing, and campaign investments.

- Use tools like ChatGPT, Clay, Browse AI, Apollo, Zapier, or custom scripts to automate GTM workflows.

- Build dashboards and reporting flows using Airtable, Notion, Google Sheets, or Looker Studio.

- Set up lead enrichment, outreach workflows, and follow-up automation to streamline operations.

- Collaborate with marketing on SEO, demand-gen campaigns, and retargeting funnels.

- Work with founders and the engineering team to translate market feedback into product roadmap inputs.

- Represent the customer voice in pricing, onboarding, and packaging discussions.

Requirements:

- 7-12 years of experience in technical services or SaaS companies, ideally in DevOps, cloud, or security.

- Proven experience building GTM/sales functions from scratch or scaling early-stage teams.

- Strong analytical skills with a love for data-backed decision making.

- Fluency in GTM tools: HubSpot, LinkedIn Sales Nav, Clay, Webscraper.io, ChatGPT, or equivalents.

- Comfortable with light scripting (Python, Sheets, Airtable) to automate repetitive tasks.

- Bonus: Experience with AWS Partnership programs or SaaS channel strategy.

- Strong understanding of cloud, DevOps tools, Kubernetes, CI/CD, and enterprise infra needs.

This job was posted by Hr Squareops from SquareOps.