Solinas - Regional Sales Manager

Sales Plan Development:

- Assess sales potential of territories and develop business plan for the region through bottom up plan from territories.

- Direct and allocate sales targets for the region based on parameters viz. product, channel partners, customers and Identify new market potential in the region for expansion of sales.

Sales Management:

- Identify and drive channel expansion strategy through expansion of the channel partner network.

- Cascade the sales strategy to the TLs for achievement of sales target for each Segment and Product in the assigned geographic region through dealers and direct fleet

- Ensure TLs are following PJPs in accordance with set targets and assist when necessary.

- Ensure the sales team is effectively managing customer leads for sales conversions

- Monitor and ensure adequate systems and processes are used to accurately capture sales performance, customer leads, manage customer databases, etc.

- Conduct regular joint dealer meetings with the TL.

- Regularly visit the field to understand the market environment, competition, prices and prevailing business trends

- Manage the assigned geographical sales area to maximize sales revenues through dealer channel network.

- Handle escalations related to dealer issues on products, prices, availability, product uses, and credit terms.

Channel Development:

- Drive channel partners for upgrading their category by enhancing their performance.

- Monitor the performance of the channel partners and ensure it is in line with the sales plan of the region.

ROLE DESCRIPTION:

- Counsel and work with channel partners to reach out to their key customers with an intention to drive sales for channel partner and promotion of CEAT products.

- Ensure that the employees of channel partners and direct customers are trained to operate and maintain the product.

- Support and guide channel partners in developing capabilities of channel partner employees for enhanced customer satisfaction