Job Description: Sr. Director, Product - Growth & Presales

Location: Bengaluru/ Mumbai | Team: Product | Experience: 12+ years

About SolarSquare SolarSquare is India's largest and fastest-growing residential rooftop solar company. We are on a mission to make solar simple, safe, and reliable for every Indian home - powering the country's transition to independent clean energy.

Recognized by the World Economic Forum (Technology Pioneers 2025), TIME & Statista's World's Top GreenTech Companies, and Forbes Top 100 To Watch, SolarSquare is helping shape the future of home energy in India.

The Role As Senior Director - Product, Growth & Presales, you will own product outcomes across SolarSquare's customer acquisition engine - from organic traffic and digital lead generation through lead qualification, scoring, and visit scheduling. This is a senior leadership role in a fast-scaling, execution-driven environment, where product decisions directly affect CAC, lead quality, and the volume and quality of visits that feed the sales engine.

You will lead a POD of PMs across two tracks - Growth and Presales, working closely with engineering, design, digital marketing, and field sales leadership to identify friction, shape solutions, and drive measurable improvements across the full acquisition funnel. The role requires both breadth and depth - setting clear direction across the PODs while stepping in to frame problems, pressure-test solutions, and raise the quality of execution when the stakes are high.

Scope of Responsibility:

- Be accountable for the efficiency of SolarSquare's customer acquisition engine - driving high-intent organic traffic, converting that traffic into qualified leads, and ensuring lead quality as a guardrail metric for the field sales team.

- Own SSE's organic growth engine - website architecture, technical SEO, Core Web Vitals, content and product experience optimisations that drive compounding high-intent traffic at scale.

- Drive the product strategy for SSE's shift from a primarily digital acquisition model towards a balanced digital + offline mix - including BTL, experience centres, and franchisee channels.

- Own the traffic-to-lead conversion layer, inculding the decisions that determine what proportion of traffic turns into a qualified, actionable lead.

- Set the strategic direction for lead scoring, disposition-based intervention logic, and LRM workflow tooling, and translate that direction into well-designed, reliably executed systems.

- Drive AI-native product thinking across the POD - from intelligent lead prioritisation and intervention orchestration to content personalisation and conversion optimisation.

- Set clear product direction and priorities across the POD - ensuring the highest-leverage problems get focus and that short-term conversion pressures don't crowd out foundational investments in organic infrastructure and presales systems.

- Work hands-on with GPMs and PMs to frame complex problems, shape solution approaches, and raise the quality of PRDs and solution design - especially where problems span multiple tracks or where ambiguity, scale, or risk is high.

- Build senior stakeholder credibility with digital marketing and offline acquisition channels, field sales leadership, and founders - holding the product-business interface with confidence.

What Success Requires:

- 12+ years of product management experience, with meaningful depth in growth, digital acquisition, SEO/ organic, or consumer funnel optimisation at scale.

- Has owned traffic and conversion metrics as a product PM, and been directly accountable for moving them.

- Proven depth in organic growth and technical SEO as a product discipline - crawl architecture, Core Web Vitals, content and PX optimisation, AIO/ bot optimisation. Understands this as a long-term compounding investment.

- Strong conversion science instincts - can reason about where intent forms and decays, how intervention timing and channel affect outcomes, and what separates a high-quality lead from a high-volume one. Experience in contexts where the final conversion step involves a human sales interaction is a meaningful plus.

- Hands-on AI product experience - has shipped AI-driven features (recommendation systems, voicebots, intelligent intervention logic, personalisation) and has a genuine point of view on where AI changes the product workflow, not just theoretical familiarity.

- Proven ability to lead multiple product teams simultaneously - set direction, hold the bar on output quality, and build a pod that moves independently without constant escalation.

- High credibility with senior marketing, sales, and engineering leaders - built through judgment and follow-through.

- Strong data-driven prioritisation - comfortable working alongside digital marketing; holds the product-marketing interface with confidence.

- Collaborative, low-ego working style that builds trust quickly in a cross-functional, founder-led environment.