
Title: SEO Manager
Leading the entire SEO initiatives and strategies for SocialPilot.
- The primary goal for this position is to maximize organic search traffic for our website by improving the SERP rank of relevant keywords
- Developing & executing SocialPilots SEO strategy & building roadmaps to drive sustainable organic growth
Owning the process creation & deliverables, including (but not limited to):
- Keyword Research & Structuring, On-Page & Off-Page Content Optimizations, Technical Audits, Backlinking, etc.
- Creating meaningful reports in collaboration with the marketing operations team, to accurately measure the impact of SEO activities against defined OKRs
- Must think outside the box for the backlinking initiatives and be creative in it.
- Managing effective communication with leadership on progress to ensure the best possible strategy is being implemented to hit KPIs
- Working closely with the content team to help define the content strategy/calendar based on identified SEO opportunities
- Working closely with the web development team to ensure the implementation of tech SEO best practices and maintain an ideal site architecture for maximum SEO benefits
- Required to stay on top of SEO trends, algorithm updates and changes to the search landscape, to drive continued innovations and implementation of SEO best practices and strategies.
- Building a strong team of self-motivated SEO experts to help scale our organic efforts.
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