Description:

Key Responsibilities:

Community Strategy & Growth:

- Develop and execute a comprehensive online community engagement strategy aligned with brand goals and marketing initiatives.

- Build, grow, and manage active online communities on LinkedIn, Discord, Slack, Reddit, X (Twitter), and other relevant channels.

- Establish guidelines, tone, and community standards that reflect the brands voice, values, and culture.

- Identify and implement initiatives to drive membership growth, retention, and meaningful participation.

- Create a positive, safe, and inclusive environment for community members to connect, learn, and collaborate.

Engagement & Communication:

- Engage daily with community members by responding to comments, questions, and discussions across platforms.

- Initiate conversations, polls, and content threads to encourage participation and feedback.

- Share insights, stories, and updates from the organization to keep members informed and inspired.

- Foster organic connections between members, facilitating collaborations and peer learning opportunities.

- Recognize and celebrate active contributors and advocates to strengthen community loyalty.

Content & Campaign Collaboration:

- Work with the content and social media teams to design posts, campaigns, and interactive initiatives that resonate with community interests.

- Host and manage community-led events such as webinars, AMAs, panel discussions, and live sessions.

- Support influencer and partner collaborations that add value to the community experience.

- Curate and share relevant articles, news, and resources from the data, AI, and tech ecosystem to position the brand as a knowledge hub.

Insights & Analytics:

- Track community engagement metrics, participation trends, and sentiment analysis to measure health and growth.

- Prepare periodic reports highlighting engagement performance, key learnings, and improvement areas.

- Collect community feedback and collaborate with internal teams (marketing, product, customer success) to enhance offerings and communication.

- Use insights to refine engagement strategies and introduce innovative approaches to community development.

Advocacy & Relationship Building:

- Cultivate relationships with industry experts, thought leaders, and power users to amplify community impact.

- Identify potential brand ambassadors and advocates within the community and empower them to represent the brand voice externally.

- Collaborate with cross-functional teams to ensure consistent messaging and seamless community experiences across touchpoints.

Key Skills & Competencies:

- Proven experience managing and scaling online or brand communities, preferably within tech, SaaS, or digital ecosystems.

- Strong interpersonal and communication skills empathetic, approachable, and diplomatic.

- Deep understanding of social media dynamics, community behavior, and digital engagement trends.

- Hands-on experience with community management tools (e.g., Discord, Slack, Circle, Tribe, or Sprinklr).

- Analytical mindset with proficiency in tracking engagement KPIs and deriving actionable insights.

- Creative thinking and storytelling ability to bring ideas to life across multiple formats.

- Passion for data, AI, and emerging technologies is a strong plus.

- Highly organized, proactive, and adaptable to fast-moving digital environments.

Qualifications:

- 3-6 years of experience in community management, social media engagement, or digital marketing.

- Experience in managing communities for B2B tech, SaaS, or innovation-driven companies preferred.

- Proficiency with analytics tools like Google Analytics, Hootsuite Insights, Sprout Social, or equivalent.

- Excellent writing and moderation skills with a collaborative mindset