Description: SKF has been around for more than a century and today we are one of the worlds largest global suppliers of bearings and supporting solutions for rotating equipment.
Our products can be found literally everywhere in society.
This means that we are an important part of the everyday lives of people and companies around the world.
In September of 2024, SKF announced the separation of its Automotive business, with the objective to build two world-leading businesses.
The role you are applying for will be part of the automotive business.
This means you will have the opportunity to be a part of shaping a new company aimed at meeting the needs of the transforming global automotive market.
Would you like to join us in shaping the future of motion? We are now looking for a Head of Brand Protection India, SKF Automotive.
Job Title: Head of Brand Protection India.
Reports to: Head of Brand Protection & Corporate Security.
Location: Pune/Bangalore.
Role Type: Individual Contributor.
Introduction of the role: The NewCo brand will be a critical enabler of business success as we transition into a standalone company.
- Protecting the brand from counterfeits and misuse is crucial for building trust, driving growth, and customer safety.
- To ensure strong protection, we are establishing a dedicated Brand Protection team in India.
- This is an exciting opportunity to work with a global organization, gain international exposure, and make a real impact in the automotive industry.
- You will play a key role in ensuring product authenticity and protecting our customers trust.
- The initial focus will be in India and neighboring countries, with potential expansion to other regions.
Key Responsibilities:
- Collaborate with the global Brand Protection team to develop strategies aligned with business objectives and drive initiatives to achieve results.
- Work closely with Vehicle Aftermarket (VA) and local communication teams to create and maintain content that raises awareness about counterfeit risks and guides customers to genuine products.
- Promote and support the use of an equivalent of the SKF Authenticate app to help customers verify product authenticity and identify counterfeiters.
- Lead and manage investigations into suspected counterfeit activities.
- Participate in legal actions against producers and sellers of counterfeit products.
- Interact with law enforcement authorities (e.g. police and customs).
- Monitor suspicious online activities using advanced AI-based tools.
- Conduct training sessions for internal and external stakeholders.
- Launch and maintain the Brand Protection Playbook.
- When needed, support brand protection activities in other countries outside India.
Requirements:
SKF is committed to creating a diverse environment, and we firmly believe that a diverse workforce is essential for our continued success.
This position will be located in Pune/Bangalore.
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