Shopper Marketing Manager - Modern Trade - FMCG

Shopper Marketing Manager Modern Trade

Location- Mumbai

Industry- FMCG

Qualification-

- MBA (Marketing) from FMCG Industry with Trade Marketing exp. in Modern Trade is a must.

- Age below 40 years

Role & responsibilities

- Planning monthly promo for all Modern Trade nationally focusing on competition trends, historical spends, and business requirements.

- Handling the P&L, Monthly to yearly forecasting and P&L related activations.

- Develop and implement shopper marketing plans aligned with brand and channel strategies for the assigned category

- Leverage shopper insights and analytics to craft campaigns that drive conversion at the point of purchase.

- Partner with internal teams, including Marketing, Sales, and Category Management, to ensure alignment on objectives and goals.