Posted by
Posted in
Sales & Marketing
Job Code
1709792

Come work with a Global B2B Agency
The Role:
You'll lead brand and communications strategy for marquee B2B clients - from interrogating the brief to presenting the answer in the room. This is a role for someone who treats research as investigation, not decoration: you form hypotheses, challenge assumptions, and build strategies that hold up under a CMO's scrutiny.
You'll work directly with global strategy leads, own client relationships at a senior level, and mentor junior strategists as the India team grows.
What You'll Own:
- Brand & creative strategy: Lead the development of brand strategies, value propositions, and creative briefs that resonate with B2B audiences and stand up to client objectives and market realities.
- Interrogating the brief: Ask questions and challenge assumptions before reaching for data. Form hypotheses, structure the investigation, then find the evidence through market research, audience profiling, and competitive analysis.
- Communications strategy: Design multi-channel communication strategies that carry the client's message coherently across every touchpoint.
- The room: Present strategy confidently to senior clients and internal stakeholders, and co-design and facilitate workshops that shape positioning and messaging frameworks.
- Impact, measured: Define KPIs, measure what's working, and turn performance data into sharper recommendations.
- Raising the bar: Spot client needs before they're voiced, recommend solutions beyond the traditional playbook, contribute to our thought leadership, and help junior strategists become great ones.
What You'll Bring?
Must-haves:
- 4-9 years of experience in research, brand management, and communications strategy, with meaningful B2B exposure
- A track record of articulating complex marketing and business problems clearly, and translating insight into strategy that gets bought and built
- Deep fluency in B2B marketing - buyer personas, customer journey mapping, messaging and positioning, and end-to-end GTM - with a clear sense of what actually moves enterprise audiences
- Hands-on proficiency with research tools, AI, and modern methodologies
- Storytelling through decks - the ability to turn complex research into a narrative a senior client leans forward for (yes, in PowerPoint)
- Strong writing skills and excellent executive-level presentation skills - an articulate, natural storyteller
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Posted by
Posted in
Sales & Marketing
Job Code
1709792