Senior Regional Sales Manager - South India (Software Licensing & Protection)

Location: Bengaluru

About our Client:

A global leader in software protection and licensing solutions, serving over 5,000 companies worldwide through its flagship technology platform. The organisation views this role as a strategic investment, central to strengthening its market presence and differentiating its offerings in India.

Position Summary

We are seeking an accomplished Senior Sales Manager to drive business development and revenue growth across South India, targeting ISVs, OEMs and device manufacturers with advanced software protection and licensing solutions.

The role will focus on identifying new business opportunities, developing strategic customer relationships and expanding key accounts across industrial automation, medical technology, automotive and engineering sectors.

The ideal candidate will bring a strong B2B technology sales background, preferably with exposure to enterprise software applications (.NET, C#, Java, Cloud) or embedded systems (C/C++), along with the ability to engage with technical and business stakeholders.

Working closely with the West Region Sales Manager and Application Engineering team, the incumbent will lead customer acquisition, solution-based selling, pre-sales coordination and account development across SMEs and large enterprises, navigating complex enterprise sales cycles of 6 - 18 months.

Core Responsibilities

1. Revenue & Sales Pipeline Management:

- Achieve annual revenue targets of 80 lakh - 1 crore, with quarterly milestones.

- Maintain a healthy sales pipeline of 3x annual/quarterly targets and achieve a quarterly conversion rate of 25%.

- Drive at least 50 qualified prospect meetings per month across target industries.

- Manage complex enterprise sales cycles (6 - 18 months), from lead generation and customer discovery to negotiation and closure.

2. Technical Sales & Solution Consulting:

- Lead customer discussions, technical presentations and product demonstrations covering software protection, licensing and embedded security solutions.

- Understand customer requirements and position appropriate solutions across Windows, Linux, ARM, embedded and cloud environments.

- Present solutions covering application protection (.NET, Java, Python, C/C++), software licensing models and IoT/embedded device security.

- Collaborate with the Application Engineer on POCs, technical integrations and solution validation.

- Develop business cases, ROI/TCO assessments and competitive positioning strategies.

3. Territory & Business Development:

- Drive market penetration across key South Indian technology hubs, particularly Bengaluru, Chennai and Hyderabad.

- Identify and acquire new customers across ISVs, OEMs and device manufacturers.

- Build strategic relationships with C-level executives, business leaders and technical decision-makers across target industries.

- Expand existing accounts and develop new business opportunities across industrial automation, medical technology, automotive and engineering sectors.

4. Channel Partnerships & Industry Engagement:

- Develop and manage partnerships with system integrators, distributors and technology partners across South India.

- Build a strong industry network and generate business opportunities through strategic alliances.

- Represent the organisation at relevant industry forums, automotive events, embedded systems conferences and cybersecurity summits.

- Develop customer success stories, reference accounts and industry advocacy to strengthen market presence.

Required Qualifications & Experience

Mandatory Requirements:

- Bachelor's degree in Engineering, preferably in Electronics, Computer Science, Software Engineering or a related discipline.

- 8 - 12 years of progressive experience in B2B technical sales, preferably in software, software-hardware solutions, enterprise technology or embedded systems.

- At least 4 - 6 years of experience handling senior sales responsibilities, including business development and key account management.

- Proven track record of achieving sales targets and driving revenue growth.

- Experience selling complex technical solutions to enterprise customers, managing sales cycles of 6 - 18 months.

- Strong understanding of consultative selling, solution positioning, customer acquisition and strategic account development.

Preferred Qualifications:

- Engineering degree from a reputed institution such as IIT, NIT or equivalent.

- Master's degree (M.Tech/MBA), preferably in Technology Management or Business Development.

- Experience in enterprise software, embedded systems, cybersecurity or industrial technology solutions.

- Demonstrated experience in leading sales teams and managing regional business operations.

- Consistent achievement of 100% or more of annual sales targets, preferably in the 80 lakh - 1 crore range.

What We Offer

Compensation & Incentives:

- Competitive fixed compensation with performance-based incentives linked to revenue growth, sales targets and pipeline achievements.

Work Environment:

- Flexible remote working arrangements.

- Opportunity to join the early India team and directly contribute to the organisation's market expansion and growth strategy.

Professional Development:

- Annual professional development and learning budget.

- Opportunities for training at the global headquarters in Germany, with access to international expertise and resources.

- Exposure to emerging technologies in Industry 4.0, AI/ML and cybersecurity.

Career Growth:

- Clear career progression opportunities towards Regional Director or National Sales Head positions.

- Opportunity to build strategic customer relationships, develop the partner ecosystem and play a significant role in shaping the India business.