The client is of the giant in pharmaceutical space. Position- Sr. Product Manager Salary bracket- 12-15 lakhs Job Location- Ahmedabad Experience - 5-7 years KRA- 1. Strategic Planning and Budgeting 2. Brand Planning and Execution 3. Sales Support 4. Customer Relationship Management 5. Vendor Management 6. Business (people & budgets) planning, continuity and improvement Candidates from these companies only apply- Alkem, Abbott, Cipla, Zydus, Sun, Lupin, Torrent, Mankind, Eris, Intas, Curatio, DRL & Macleods Responsibilities: Develop and maintain a rich reserve of market intelligence and competitor knowledge for formulation of marketing strategies: - Study market trends and analyse agency reports - Collate feedback from sales teams and generate insights - Meet KoLs in order to keep abreast of market changes and competitor strategies - Conduct own research to analyse value chain - Attend and network at industry seminars/conferences - Provide market data to help in estimation of annual market share forecasts - Participate in annual budgeting exercise by providing activity/item-wise estimates of annual spends. - Prepare annual brand plan for own brand/s. Create STP for brand/s as per market realities and own expertise - Plan in-clinic and out-clinic activities for brand/s across short and long term - Ideate marketing deliverables (Brand communication, advertisements, promotions, brand reminders, etc.) and ensure they are designed and executed as per plan - Prepare calendar and content for CMEs, awareness programs, courses, conferences, etc. - Communicate the brand plan and execution strategy to the sales force. Provide training where needed - Design and implement incentive plan and motivational drives for sales force - Continuously monitor brand activity and on-ground execution to ensure and report adherence to brand plan (calendar and budget) - Present execution updates to Marketing heads at monthly review. Highlight variation from budget/ plan and discuss recourses. - Provide on-going customer and market insights to RDPM during the development process - Recommend product pricing based on market research and competitor analysis - Campaign execution and timely feedback by coordinating with regional/distr. Heads. - Provide support in case of objections/queries (check against crm point) - Ensure field force motivation and effectiveness. Leverage all available platforms (sms, app, email, call, etc.) and data sources (tracker, SFA reports, etc.) Manage execution of cycle meetings: - Ensure materials are available and participation is coordinated - Prepare and deliver select training modules at the cycle meetings - Conduct strategic briefing meeting for sales force - Demonstrate new inputs and collate feedback. Analyse feedback to re-work inputs as needed - Handle customer queries and complaints (routed via sales). Work with CQA to resolve issues (basis expertise) - Maintain relationships with select KoLs in order to receive feedback and share updates Support the end to end delivery of: - Educational programs - Chemist, Pharmacist and Paramedics programs - PG Programs (run by ESS) - Identify and recommend new vendors and support vendor registration process to ensure contracting - Follow up for delivery of content/material. Ensure adherence to timelines and requirements - Approve disbursal of payments by raising indents and processing bills - Ensure personal adherence to work norms and the marketing manual. - Nominate self for trainings. Ensure attendance - Provide timely and relevant inputs for the preparation of departmental opex budget - Identify and implement continuous improvement initiatives to enhance process efficiency - Organize and participate in Knowledge Sharing sessions with the team to share insights and learnings Behavioral Competencies- - Achievement Orientation - Problem Solving and decision making - Integrity and process compliance - Effective Communication - Customer Orientation - Collaboration - Strategic Orientation - Planning and Execution

Ahmedabad

Gujarat

Senior Product Manager - Pharma 

Job Description for Senior Product Manager - Pharma  in Hi-TA in  Ahmedabad Gujarat for (5-7) years of experience. Apply Now!