Role Overview:

As a Senior Product Manager for Consumer Growth, you will be at the helm of driving user acquisition, activation, and retention strategies for our flagship consumer platform. You will operate at the intersection of data science, marketing, and engineering, translating complex user behavior patterns into high-impact product features. This role involves close collaboration with cross-functional stakeholders, including marketing leads, data analysts, and design teams, to build a seamless end-to-end user journey. By optimizing the product funnel and experimenting with growth loops, you will directly influence key business metrics, ensuring that our platform scales efficiently while delivering exceptional value to our millions of users in a highly competitive market.

Key Responsibilities:

- Design and execute end-to-end growth experiments to improve conversion rates across the user lifecycle, ensuring we hit aggressive acquisition and retention targets.

- Analyze large datasets to identify friction points in the user journey, translating these insights into actionable product roadmaps that enhance the overall consumer experience.

- Lead cross-functional squads comprising engineers, designers, and growth marketers to ship iterative product updates that drive sustainable, long-term user engagement.

- Develop and refine personalized communication and referral strategies that leverage behavioral triggers to increase organic growth and reduce customer acquisition costs.

- Monitor and report on core growth KPIs, providing transparent visibility to leadership on product performance and the impact of strategic initiatives on the bottom line.

Required Skillset:

- Demonstrated ability to manage complex product lifecycles from ideation to deployment, with a proven track record of scaling consumer-facing digital products.

- Strong analytical mindset with the ability to derive actionable insights from complex data sets using tools like SQL, Mixpanel, or Amplitude to inform product decisions.

- Exceptional stakeholder management skills, with the ability to influence cross-functional teams and align diverse perspectives toward a unified product vision.

- A deep understanding of growth marketing principles, including A/B testing frameworks, funnel optimization, and user segmentation strategies.

- A degree from a top-tier institute, complemented by 6 to 10 years of professional experience in high-growth product environments.

- Ability to thrive in a fast-paced, hybrid work environment based in Gurugram, maintaining high levels of autonomy and proactive communication.