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Job Code

1700966

Senior Marketing Lead - Beauty Industry

Unison International Consulting.8 - 12 yrs.Mumbai
Posted 2 months ago
Posted 2 months ago

Join a leading global beauty retail powerhouse bringing iconic luxury brands and elevated consumer experiences to India.

We are looking for a dynamic and commercially driven Senior Marketing Lead with strong expertise in Luxury Beauty, Brand Marketing, Digital Growth, Influencer Strategy, and Omni-channel Consumer Engagement.

The ideal candidate should possess strong experience in building premium beauty and luxury brands, executing high-impact campaigns, driving brand desirability, and accelerating growth across retail, digital, and ecommerce channels.

This role requires a highly creative yet performance-oriented marketing leader capable of driving integrated marketing strategies for luxury consumer brands.

Key Responsibilities:

- Lead and drive 360-degree marketing initiatives across PR, Digital, Influencer Marketing, Retail Marketing, and Brand Activations.

- Develop and execute strategic marketing plans to strengthen brand equity, desirability, customer engagement, and market share growth.

- Drive integrated campaign planning, new product launches, consumer activations, and premium brand experiences across channels.

- Build and manage strong influencer, celebrity, media, and PR partnerships aligned with brand positioning and growth objectives.

- Drive digital and performance marketing initiatives focused on customer acquisition, retention, and ROI optimization.

- Collaborate closely with ecommerce, retail, merchandising, and leadership teams to drive omni-channel growth strategies.

- Lead brand storytelling, content strategy, social engagement, and luxury consumer communication initiatives.

- Analyze market trends, customer insights, campaign performance, and competitor activities to identify growth opportunities.

- Manage agency relationships, media planning, budgets, and marketing performance metrics.

- Drive innovation in customer experience, luxury positioning, and premium consumer engagement strategies.

- Support portfolio growth across multiple luxury beauty and lifestyle brands.

Desired Candidate Profile:

- 8-12 years of marketing experience with strong exposure to Beauty, Luxury, Retail, or Consumer Brand industries.

- Mandatory 3-4 years of experience within Beauty or Luxury categories.

- Strong expertise in Digital Marketing, Performance Marketing, and Omni-channel Brand Growth.

- Strong influencer marketing, PR, celebrity engagement, and brand storytelling capabilities.

- Commercially driven mindset with strong focus on ROI, growth, and business impact.

- Experience managing integrated campaigns, premium consumer experiences, and brand launches.

- Multi-brand portfolio management experience will be an added advantage.

- Strong communication, stakeholder management, and leadership capabilities.

- Creative, strategic, and execution-focused professional with strong understanding of luxury consumer behavior.

Why Join?

- Opportunity to work with globally recognized luxury beauty brands.

- High-visibility role within a premium and fast-growing beauty retail ecosystem.

- Dynamic and innovation-driven work environment with strong brand-building exposure.

- Exposure to global marketing practices, premium consumer experiences, and omni-channel growth strategies

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Job Views:  
672
Applications:  345
Recruiter Actions:  0

Job Code

1700966

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