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Skyleaf Consultants Reviews by Employees

Senior Consultant

IT Consultant

HR Executive

Key Responsibilities: - Market Research & Analysis - Conduct thorough market research to understand the competitive landscape, identify market trends, and analyze customer behavior. - Develop deep customer personas and journey maps to understand the needs and pain points of individual creators. - Analyze user data and feedback to identify areas for product improvement and optimization. - Product Positioning & Messaging - Develop and refine product positioning and messaging that resonates with our target audience. - Create compelling value propositions and key differentiators within the competitive landscape. - Develop and maintain a consistent brand voice across all marketing channels. - Go-to-Market Strategy - Develop and execute go-to-market strategies for new product features and offerings. - Collaborate with the product team to prioritize and launch new features that address customer needs. - Develop and manage product launches, including marketing campaigns, website updates, and customer communication. - Content Marketing - Create high-quality content, such as blog posts, articles, and videos, to educate and inform the target audience about value proposition. - Manage and optimize the company's online presence, including social media channels and website content. - Customer Insights - Gather customer feedback through surveys, user interviews, and social listening. - Analyze customer feedback and translate it into actionable product enhancements and feature requests. - Monitor key performance indicators (KPIs) and track the impact of product marketing initiatives. - Collaboration - Collaborate closely with the product, sales, and marketing teams to ensure alignment and achieve business objectives. - Build and maintain strong relationships with key stakeholders, including content creators, influencers, and industry partners. Qualifications - 5+ years of experience in product marketing or a related field. - Proven experience in developing and executing successful go-to-market strategies. - Strong understanding of the music industry and the needs of content creators. - Excellent analytical and problem-solving skills with a data-driven approach. - Strong written and verbal communication skills. - Experience with content marketing and social media marketing. - Proficiency in data analysis tools and marketing automation platforms. - Passion for music and the creator economy.

Mumbai

Senior Manager - Product Marketing - IT 

Job Description for Senior Manager - Product Marketing - IT  in Skyleaf Consultants in  Mumbai for (5-10) years of experience. Apply Now!

Senior Manager - Product Marketing - IT  | iimjobs.com