Senior Manager - Performance Marketing - Diagnostic Services

Job Description:

Opportunity with one of the Leading diagnostic organization

Location: Gurgaon (5 days working)

- Develop and manage comprehensive digital marketing budgets, ensuring optimal allocation of resources for maximum ROI.

- Analyse market trends and data to find opportunities, enhance campaigns, and raise return on investment.

- Create and execute comprehensive digital marketing strategies to drive online visibility, customer acquisition, and revenue growth.

- Oversee and optimize performance marketing channels, including SEO, SEM, social media, email, Mobile app and influencer marketing.

- Create and manage yearly digital campaign budgets.

- Collaborate with internal departments to ensure cohesive brand messaging across all digital platforms

- Manage and mentor a team of digital marketing professionals, fostering a culture of creativity and results-driven performance.

- Stay updated on digital marketing trends, tools, and platforms to implement innovative and effective strategies.

- Up to date with the latest trends and best practices in online marketing and measurement.

COMPETENCIES:

- Be detail oriented and can analyze and present data.

- Effective at working under pressure and meeting tight deadlines

- Curious and Proactive (Self-starter)

- Good interpersonal and time-management skill

- Proven working experience in D2C campaigns (8-10 years)

Skill:

- Excellent and precise writing Skills

- Handon experience in setting and running Adwords, facebook campaigns

- Comfortable with GA4