Key Responsibilities: - Develop and execute media plans for awareness and reach campaigns across OTT, YouTube, TV, and other digital platforms. - Manage programmatic media execution, optimizing performance through data-driven decision-making. - Collaborate with media agencies and internal teams to ensure seamless execution of digital campaigns. - Analyze media performance metrics and provide actionable insights to improve ROI. - Understand consumer journeys and leverage media strategies to enhance engagement. - Stay updated with industry trends, media buying best practices, and emerging technologies in digital advertising. Key Requirements: - 5-8 years of experience in media planning, buying, and execution for awareness and reach-focused campaigns. - Hands-on experience in programmatic media execution and digital media platforms. - Prior experience working in media agencies on digital executions. - Strong analytical skills with the ability to interpret data and optimize campaigns effectively. - Understanding of media strategy, audience segmentation, and consumer journey mapping. - Excellent communication and collaboration skills. - Proficiency in media planning tools, analytics platforms, and ad tech solutions.

Bangalore

Senior Manager - Media Planning & Buying 

Job Description for Senior Manager - Media Planning & Buying  in Search Unicorn in  Bangalore for (5-8) years of experience. Apply Now!