Role Title : Senior Manager - Digital Marketing Function Marketing Location : Mumbai Reports To : Associate Director - Media Global Level 3 Role Purpose : Our 'Nourish Your Grrreat' Manifesto! We believe in a world of endless possibilities. Where no ambition is too big, and no achievement too small. Where challenges are embraced so we grow and thrive Where well-being is nurtured and diversity is celebrated Where you have the power to be your true self; create a legacy and do a world of good Where YOU can seek to be nurtured and WE promise to Nourish Your Grrreat First paragraph : Are you looking to use your ingenuity and creativity to play a key role in advancing our market-leading brands? Nourish your great in an environment that cares about career development. As we leapfrog itself into the next phase of growth, a key strategic priority is to strengthen the Master Brand Equity for the Company. Be part of a high energy, enthusiastic, agile and high performance team and champion the digital pivot for the Company and build & execute a strong strategic thrust to unlock next phase of growth A Taste of What You'll Be Doing : - Create the digital strategy & portfolio of brands backed with a powerful unifying purpose, nutrition credentials and amazing food creations. - Identify key priorities across domains - Search, Social, Video, Content & Ecomm to amplify key brand communication and think and leverage full funnel planning. - Work with brand teams and cross-functional teams to leverage digital as a media vehicle for all brands. - Oversee and lead the digital deployment of brand campaigns across platforms. Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs). - Work with brand team to think Digital First and guide them to create platform-fit digital assets. - Build company's product credentials on nourishment and recipes via Content Marketing and Influencer Marketing - Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points to build 1st party data pool Your Recipe for Success : - 8+ years of strong experience on overall media especially digital marketing with a proven track record of success in delivering effective digitally led Marketing programs - Thorough understanding of brand & performance campaign thinking and execution - Experience working on end to end content projects i.e. Ideation to development to deployment - Superior communication skills, including the ability to take complex, ambitious topics and create compelling narratives for different audiences .

Mumbai

Senior Manager - Digital Marketing - FMCG 

Job Description for Senior Manager - Digital Marketing - FMCG  in VSP Global Consulting in  Mumbai for (8-14) years of experience. Apply Now!