Senior Manager - Credit Card Offer Configuration

Senior Manager - Offer Configuration (8-12 yrs)

Campaign Execution

We are seeking a highly detail-oriented Credit Card Offer Configuration Specialist to join our dynamic team. This role is crucial in supporting our clients top priority: new customer acquisition, specifically by driving sign-ups for new credit card accounts.

The successful candidate will be responsible for meticulously configuring credit card offers within the clients proprietary systems, ensuring accuracy and compliance.

Key Responsibilities

- Support the clients Marketing team with the end-to-end setup of credit card offers.

- Accurately follow detailed setup procedures, including defining base package details, reward syntax, and variables required to generate unique offer URLs.

- Conduct thorough pre-live and post-release Quality Assurance (QA) on all configured offers to ensure flawless execution.

- Provide project management support and assistance with troubleshooting system errors as needed, ensuring timely resolution.

Required Skills and Experience

- Financial Services Experience: Demonstrated experience in the financial services sector, with a strong preference for backgrounds in the credit card space.

- Credit Card Product Knowledge: Understanding of key credit card concepts such as Annual Percentage Rates (APRs), how cashback and related rewards offers typically function, and other industry-specific terminology.

- Attention to Detail: Being exceptionally detail-oriented is critical for success in this role, given the precise nature of offer configuration.

- Strong Excel Skills: Proficiency in Microsoft Excel for data management, analysis, and reporting.

Preferred Skills

- Cognos Experience: Familiarity with Cognos analytics and reporting tools.

- Aprimo Experience: Experience with Aprimo marketing resource management software.

- Excellent communication and diplomacy skills are required. Regularly assumes informal/formal leadership role within teams.

- Involved in coaching and training of new staff/analysts.

- Significant impact in terms of project size, geography, etc. by influencing decisions through advice, counsel and/or facilitating services to others in area of specialization.

Risk & Control

Maker/Checker role on team to ensure campaigns are executed as planned to prevent errors prior to becoming customer facing; including and not limited to creative audits, approval to drop online application validation prior to each campaign, responses to MCA and internal audit on campaign execution/samples, etc. and applying critical thinking to identify and mitigate potential issues.

Qualification

- 6-10 years of experience in Marketing (preferable in direct mail) and Retail bank/financial services industry experience.

- Requires strong analytical skill, attention to detail, advanced project management skills, good communication and problem-solving skills.

- Demonstrated organizational skills and ability to manage multiple tasks/projects at once.

- Creative problem solving and sense of ownership.

- Solid communication, presentation and project management skills.

- Ability to work well under tight deadlines in a fast-paced and team-oriented environment.