Job Description: Industry: Fashion/apparel/clothing Job location: Prabhadevi mumbai Team lead + Individual contributor role Reporting to leadership / COO Own and scale the brands digital, marketplace, D2C, and modern trade presence by driving a unified brand strategy, omnichannel GTM execution, and profitable growthwhile ensuring a consistent, premium brand experience across all customer touchpoints. Key Responsibilities: Brand & Digital Leadership: - Own overall brand positioning, storytelling, and visual identity across D2C, marketplaces, and modern trade - Ensure consistent brand tone, pricing architecture, and customer experience across online and offline channels - Lead product presentation excellence: catalogs, visuals, descriptions, A+ content, and brand stores Omnichannel GTM & Growth Strategy: - Develop and execute GTM strategies aligned with brand and sales objectives across: - D2C website - Marketplaces (Amazon, Flipkart, Myntra, FirstCry, etc.) - Modern trade & organized retail - Launch and scale seasonal collections, campaigns, and category expansions E-Commerce, D2C & Key Account Management - Drive growth on marketplaces and D2C through JBPs, promotions, visibility levers, and negotiations - Build and manage relationships with platform account managers and modern trade partners - Own channel-level P&L drivers including pricing, margins, discounts, and ROI Marketing, Campaigns & Visibility - Plan and execute integrated brand and digital campaigns in coordination with performance marketing teams - Translate brand strategy into high-impact online and in-store promotions - Align influencer, content, CRM, and retention initiatives with brand goals Merchandising, Operations & Supply Alignment - Oversee online assortment planning, inventory health, and demand alignment - Coordinate with merchandising, supply chain, and logistics to ensure availability and timely fulfillment - Support store/channel readiness for launches and campaigns Analytics, Performance & Market Intelligence - Track and optimize KPIs such as sales, conversion, CAC, AOV, repeat rates, and ROI - Analyze customer behavior, market trends, and competitor activity to drive informed decisions - Use insights to refine brand strategy, pricing, and channel mix Cross-Functional Leadership - Work closely with design, merchandising, marketing, sales, and supply chain teams - Act as the single point of ownership for brand and commerce alignment across channels Ideal Candidate Profile (Summary) - Strong experience in brand-led e-commerce, D2C, and omnichannel retail - Proven exposure to marketplaces + modern trade + digital marketing - Sharp commercial acumen with hands-on negotiation and JBP experience - Data-driven, growth-focused, and comfortable operating in fast-paced apparel retail - Strong leadership and cross-functional influencing ability

Mumbai

Senior Manager - Brand/Omnichannel/Go To Market & eCommerce - D2C & Marketplaces 

Job Description for Senior Manager - Brand/Omnichannel/Go To Market & eCommerce - D2C & Marketplaces  in Newleap Nestor LLP in  Mumbai for (9-15) years of experience. Apply Now!