Senior Manager - Brand Marketing

We are hiring for a well-known client of Innoquest, who is into wealth and investment solutions.

We are looking for someone with more than 7 years of overall experience and at least 3 to 5 years of experience in brand and marketing communications.

Key Roles & Responsibilities:

- Design and update marketing assets, collaterals, investor communication like pitch decks, factsheets.

- Conceptualize and execute marketing campaigns focusing on the existing client base for increasing wallet share, retention, and other key customer lifecycle metrics.

- Create video assets for product and business promotions.

- Ability to independently manage internal & external events.

- Calendar client engagement initiatives and events.

- Drive acquisition-oriented partnerships for assigned businesses.

- Support employee engagement and R&R initiatives.

- Strong inclination towards bringing innovative approach towards solving various marketing / communication efforts.

- Work closely with other marketing, and with business / function stakeholders.

- Monitor and report relevant marketing efforts against measurable business metrics.

- Continuously build insights to improve campaign deliveries and impact.

- Monitor and report competition activity, and emerging trends in the industry.

Requirements:

- MBA degree in marketing

- 7-10 years of overall experience and 3-5 years of relevant work experience in brand and marketing communications.

- Experience in BFSI is a must

Additional Skills Required:

- Excellent written and verbal communication skills. Ability to do creative writing.

- Customer centric and problem-solving mindset.

- Exposure to marketing communication campaigns that include consumer research, brand building and media planning.

- Ability to engage with stakeholders and capable of inspiring collaboration.