We are looking to hire a Senior Manager Brand (FACES CANADA) for Purplle, based in Mumbai.

Purplle

Location: Mumbai

Website: https://www.purplle.com

Purplle is one of India's leading omnichannel beauty platforms, offering 1,000+ brands and 60,000+ products, along with a strong portfolio of owned D2C brands including FACES CANADA, Good Vibes, NY Bae, and Carmesi. With a rapidly expanding offline presence and a strong focus on innovation and personalization, Purplle continues to scale aggressively in India's beauty ecosystem.

ROLE OVERVIEW:

This is a high-impact role responsible for owning the brand P&L and driving end-to-end brand growth, with a strong focus on new product development (NPD), innovation, and go-to-market execution.

The role requires a combination of strategic thinking, consumer insight orientation, and execution excellence, working closely with cross-functional teams to build and scale a high-growth beauty brand.

KEY RESPONSIBILITIES:

Brand Ownership & P&L:

- Own and drive overall brand performance including revenue, margins, and market share

- Manage brand P&L and drive profitability through strategic initiatives

New Product Development (NPD):

- Lead end-to-end product lifecycle from consumer insight to launch

- Drive innovation across product, packaging, pricing, and positioning

Go-to-Market & Launch Excellence:

- Design and execute go-to-market strategies for new launches

- Ensure strong launch planning across online and offline channels

Cross-Functional Collaboration:

- Work closely with R&D, supply chain, marketing, and sales teams

- Ensure seamless execution across product development and commercialization

Portfolio & Category Growth:

- Curate product portfolio and drive category performance across channels

- Identify growth opportunities through trends, insights, and competitive benchmarking

CANDIDATE PROFILE:

- MBA from a reputed B-school

- 5-8 years of experience in brand management / product management in consumer businesses

Strong experience in:

- Brand P&L ownership

- New product development (NPD)

- Go-to-market strategy and product launches

Preferred experience in:

- Beauty / skincare / cosmetics / personal care

- High-growth D2C or FMCG brands

- Strong analytical skills and commercial acumen

- Passion for consumer trends and brand building

IMPORTANT NOTE:

We are specifically looking for candidates who have hands-on experience in launching and scaling products, with strong exposure to innovation-led consumer brands, not pure marketing communication roles.

This is a core brand ownership role, ideal for candidates looking to drive end-to-end brand strategy and business impact in a fast-growing environment.

If the role interests you, pls share your updated resume with following details

- Name
- Phone No.
- Email ID
- Age
- Highest Qualification (Please share degree name, Full Time / Part Time / Year of passing)
- Current / Last Organization
- Current / Last Designation
- Reporting Manager Designation
- Current / Last CTC (Please share Fixed and Variable Components)
- Current Location
- Expected CTC
- Expected Location
- Notice Period
- Total Experience
- Reason to Switch
- Last 3 year performance ratings
- Available slot for interview

Anuj
SP Consultants
9319989493