Role Purpose:
- The Senior Manager Alumni Relations will be responsible for building, strengthening and scaling lifelong engagement between the institution and its alumni community across India and globally.
- The role requires a strategic relationship-builder who can create strong alumni engagement initiatives across industry networking, mentorship, fundraising, placements support, brand advocacy, knowledge sharing, executive education and institutional reputation building.
- The ideal candidate should understand the ecosystem of marketing, advertising, media, branding, digital business, consulting and communication industries.
Key Responsibilities Alumni Engagement & Community Building:
- Build and strengthen long-term alumni engagement strategies.
- Develop strong relationships with alumni across batches, industries and geographies.
- Drive alumni participation in institutional initiatives, mentoring and events.
- Create structured alumni chapters across key cities and international markets.
- Maintain high engagement levels through regular communication and networking activities.
Key Responsibilities Alumni Events & Networking:
- Conceptualize and execute alumni meets, leadership conclaves, networking forums, webinars, industry panels, homecoming events and reunions.
- Collaborate with marketing and branding teams to enhance alumni visibility and institutional positioning.
Key Responsibilities Career & Industry Engagement:
- Leverage alumni networks for placements, live projects, internships, guest lectures, industry immersion and mentorship opportunities.
- Build strong engagement with alumni working in advertising agencies, consulting firms, digital businesses, media houses, FMCG, startups and consumer brands.
Key Responsibilities Alumni Communications:
- Lead alumni communication strategy across newsletters, emailers, LinkedIn, alumni portals, WhatsApp communities and social media platforms.
- Create engaging alumni stories, achievements and institutional success narratives.
Key Responsibilities Fundraising & Institutional Support:
- Support alumni giving initiatives, scholarships, sponsorships and strategic institutional partnerships.
- Work closely with leadership teams on long-term alumni development initiatives.
Desired Candidate Profile:
- MBA / PGDM preferred.
- 8 - 12 years of experience in alumni relations, corporate relations, community management, marketing or stakeholder engagement.
- Strong communication, networking and relationship management skills.
- Experience engaging with senior industry professionals and alumni networks.
- Exposure to marketing, media, advertising or communication-led industries preferred.
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