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Description:
What We Are Looking For:
1. Analytics & Problem-Solving Excellence:
- Exhibit structured thinking, strong analytical skills, and a data-driven mindset.
- Solve complex, ambiguous problems with creativity and precision.
- Deep understanding of experimentation, A/B testing, and statistical modeling.
- Ability to translate analytical findings into clear business recommendations that drive measurable outcomes.
2. Stakeholder Management & Communication:
- Work closely with senior leaders across Marketing, Product, Engineering, and Operations to identify key opportunities and deliver impactful insights.
- Demonstrate excellent communication and storytelling skillsable to present data to both technical and non-technical audiences.
- Build trust with stakeholders through transparency, reliability, and a deep understanding of business context.
3. Engineering & Technical Foundation:
- Design, build, and maintain data pipelines connecting games, ML models, data warehouses, and third-party systems.
- Proficient in SQL (expert level) and Python for data manipulation, analytics, and automation.
- Experience working with large-scale data systems (handling billions of data points).
- Familiarity with data modeling, ETL design, and performance optimization.
4. Data Visualization & Reporting:
- Proficiency in Excel and at least one BI/visualization platform such as Metabase, Looker, Tableau, QlikView, or Power BI.
- Build scalable, self-serve dashboards and intuitive visualizations that enable faster decision-making.
- Ensure data accuracy and clarity in all reports and visual artifacts.
- Comfortable distilling complex data into simple, actionable insights
5. Action-Oriented, Ownership-Driven & Independent Contributor:
- Strong bias for action and ability to deliver at speed.
- Take complete ownershipfrom conceptualization to executionfor analytics and data science projects.
- Proven ability to work independently, prioritize effectively, and manage multiple parallel initiatives.
- Proactively identify opportunities, propose solutions, and drive them to completion.
Responsibilities:
- Deliver end-to-end analytics and data science projects aligned with product and business goals.
- Conduct deep-dive analyses to uncover actionable insights across user acquisition (UA), marketing performance, and campaign effectiveness, including high-budget, multi-channel campaigns.
- Partner with the Marketing and UA teams to optimize spend efficiency, ROI, and creative performance through data-driven recommendations.
- Collaborate with game and product teams to design, validate, and optimize data-driven product features and engagement strategies.
- Design, execute, and interpret experiments (A/B tests) to guide strategic product and marketing decisions.
- Build and maintain dashboards, automation pipelines, and analytical frameworks to empower business and marketing teams with real-time insights.
- Mentor and guide junior analysts, fostering analytical rigor and technical growth within the team.
- Contribute ideas and innovations during product and marketing brainstorming and planning sessions.
Preferred Qualifications:
- 4-8 years of experience in data analytics, ideally in gaming, consumer tech, or digital products.
- Strong foundation in statistics, experimentation, and data science fundamentals.
- Strong proficiency in SQL, Excel, Python
- Bachelors or Masters degree in Engineering, Statistics, Mathematics, Economics, or related quantitative field.
- Experience with big data platforms (Athena, Redshift, Hive, Spark) is a plus.
- Prior exposure to digital marketing analytics, UA optimization, or large-scale campaign measurement is highly desirable.
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