Senior Content Specialist - IT

Industry : IT-Software / Software Services

Job Description : This role focuses on creating and optimizing high-quality, SEO-driven content based on user intent and business goals. It involves research, writing, publishing, and collaborating with marketing and technical teams.

Client Details

You'll be joining a fast-growing, global SaaS company that builds intuitive no-code data infrastructure tools used by thousands of data-driven organizations across industries. With offices in India and the US, and backed by top-tier investors, the company is on a mission to simplify data access and empower teams to unlock insights at scale.

Description

- Develop a deep understanding of the user, their stage of the journey, and their intent

- Deeply research (secondary and/or primary) the decided topics and present a structured narrative to the content manager for approval

- Take ownership of writing, getting reviewed, and publishing high-quality content across various formats - blogs, ebooks, thought leadership articles, etc

- Work with the content and SEO teams to publish content that adheres to editorial guidelines

- Based on its performance, optimize the content for SEO time and again to ensure it helps achieve business goals

- Work with technical SMEs to audit the structure, language, and effectiveness of the content

- Edit and publish content by optimizing it for SEO

- Strive to get to the published stage with minimal reviews

- Work towards minimizing time for research by curating high-quality sources for research

- Product Marketing and SEO: Liaison with product marketing and SEO teams to understand the persona and their intent better

- Excellent understanding of grammar and semantics

- Natural storyteller

- Ability to do deep research, assimilate and convey insights simply

- Basic understanding of SEO

- Ability to thrive in highly demanding, time-sensitive roles

- Love for writing

- Grit and curiosity to learn new topics in great depth

- Environment that fosters high ownership, deep problem-solving, and a culture that values integrity, accountability, and continuous improvement.