About the Role :

We are looking for a creative and execution-focused Associate Brand Manager to drive brand initiatives, campaigns, and cross-functional coordination across teams. This role requires someone who can balance strategic thinking with hands-on execution, ensuring brand consistency across all touchpoints while collaborating closely with internal stakeholders, creative teams, and external vendors.

The ideal candidate should have a strong understanding of branding, campaign management, and visual storytelling, along with the ability to manage multiple projects in a fast-paced environment.

Key Responsibilities :

- Plan, manage, and execute end-to-end brand campaigns across digital and offline platforms.

- Coordinate with internal teams and creative stakeholders to ensure timely delivery of brand assets and campaign requirements.

- Build, maintain, and implement brand guidelines to ensure consistency across all marketing collaterals and communication channels.

- Monitor campaign performance, analyze outcomes, and run hypothesis-based experiments to improve engagement and effectiveness.

- Work closely with design and content teams to ensure strong brand synergy and visual consistency.

- Drive campaign rollout plans, timelines, and execution tracking.

- Manage vendor relationships, negotiate commercials, and finalize plans based on campaign and business requirements.

- Support brand-building initiatives through market insights, creative inputs, and execution excellence.

- Ensure all communication and branding initiatives align with the companys positioning and business goals.

What Were Looking For :

- 3 - 4 years of experience in Brand Management, Marketing, or related roles.

- Strong understanding of brand building, campaign execution, and marketing coordination.

- Experience managing end-to-end campaigns and working with cross-functional teams.

- Strong eye for design, branding consistency, and communication aesthetics.

- Ability to think strategically while executing operationally.

- Excellent stakeholder management and coordination skills.

- Experience in vendor management, negotiations, and campaign planning.

- Data-driven mindset with the ability to derive insights from campaign performance.

- Strong organizational and project management capabilities.

- Ability to thrive in a fast-paced, high-ownership environment.

Preferred Skills :

- Experience working with creative agencies, design teams, or consumer-facing brands.

- Familiarity with digital marketing and campaign analytics.

- Strong communication and presentation skills.

- Proficiency in tools related to campaign tracking, project management, or brand operations is a plus.