Senior Ad Strategist
Description:
- 3-6 years of deep, hands-on paid media experience, primarily Facebook/Meta Ads, with
exposure to Google Ads, TikTok, LinkedIn, or programmatic platforms.
- Proven track record managing, optimizing, and scaling high-budget campaigns across
complex client accounts.
- Strong technical proficiency with paid media platform nuances, creative testing, audience
targeting, bid management, and funnel optimization.
- Working knowledge of tracking infrastructure, including Google Tag Manager, Meta Pixel,
and conversion APIs, with an ability to implement and troubleshoot tracking setups
across platforms.
- Comfortable working alongside business consultants, translating strategic goals into
executable campaign plans.
- Data-fluent with ability to analyze campaign metrics, derive insights, and implement
automation or AI-driven enhancements.
- Effective communicator, able to explain technical performance details to non-technical
stakeholders and clients.
- Experience mentoring or managing junior paid media professionals is preferredDidn’t find the job appropriate? Report this Job