Search Engine Optimization Specialist

- We are looking for an experienced SEO Specialist with 3+ years of hands-on experience to manage and execute end-to-end SEO strategies.

- The ideal candidate should have strong expertise in on-page, off-page, and technical SEO, with a proven track record of improving organic rankings and traffic.

Key Responsibilities:

- Develop and implement comprehensive SEO strategies to increase organic traffic and search rankings

- Perform keyword research, competitor analysis, and content gap analysis

- Optimize on-page elements including meta tags, headers, URLs, internal linking, and content

- Manage technical SEO aspects such as site speed, crawlability, indexing, schema, and mobile optimization

- Monitor and analyze website performance using tools like Google Analytics, Search Console, Ahrefs, SEMrush, etc.

- Identify and resolve SEO issues including penalties, crawl errors, and ranking drops

- Collaborate with content, marketing, and development teams to ensure SEO best practices

- Build and manage high-quality backlinks and off-page SEO strategies

- Track KPIs and prepare regular performance reports with actionable insights

Required Skills & Qualifications:

- 3+ years of proven SEO experience

- Strong understanding of search engine algorithms and ranking factors

- Expertise in on-page, off-page, and technical SEO

- Hands-on experience with SEO tools (Ahrefs, SEMrush, Moz, Screaming Frog, etc.)

- Knowledge of HTML, CSS, and basic JavaScript for SEO purposes

- Experience with CMS platforms (WordPress preferred)

- Strong analytical, problem-solving, and communication skills

- Experience in local SEO and international SEO

- Understanding of content marketing and conversion optimization

- Familiarity with Google Ads and paid search is a plus