Roles and Responsibilities - Design new campaign strategies and marketing plans across all channels. - Conduct client's Campaign/Marketing capability assessment and provide recommendations on optimizing the Campaign/Marketing stack and develop use cases to improve utilization of the campaign ecosystem. - Developing business case for campaign strategies, technology solutions. - Derive insights for campaign, work on Campaign attribution and optimization strategy - Define campaign KPIs and track them throughout the campaign lifecycle - Identifying marketing process improvement opportunities and re-define the processes. - Lead and managed at least 1 large salesforce marketing program execution from strategy definition to delivery in Salesforce Marketing capabilities like SFMC/ Pardot/ Personalization/ Data cloud/ Salesforce Loyalty - Good experience in conducting requirement gathering and design workshops, preparing solution and functional blueprint, leading, and coordinating solution design and deployment across multi-dimensional team. - Strong project management skills: ability to mobilize and organize across multiple stakeholders (client and internal) and projects. Experiences - Overall experience of in designing / managing marketing campaigns with at least 4-5 years of hands-on functional consulting experience preferably in Salesforce Marketing Cloud/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty implementation with deep functional, industry and client facing experience - MBA from a tier 1 or 2 college. - Preferably be certified in SFMC/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty - Experience with CRM, marketing software, channel integration, real time decisioning is desirable. - Strong understanding of how digital channels work together to create a cohesive, personalized marketing program for the customer, not just knowledge of one channel. - Experience managing digital campaigns for large, complex clients with proficiency in measurement and operations. - Ability to use insights for campaign and strategy optimization. - Ability to drive the engagement with minimal supervisor involvement and should be able to work independently from onshore/offshore. - Ability to establish and build on working relationships effectively. - Experience in managing small/ mid-sized teams. - Experience in working with middle to senior management levels within existing organization /client organizations.

Bangalore

Mumbai

Pune

Hyderabad

Gurgaon/Gurugram

Salesforce Marketing Cloud Role 

Job Description for Salesforce Marketing Cloud Role  in Mount Talent Consulting Private Limited in  Bangalore Mumbai Pune Hyderabad Gurgaon/Gurugram for (6-15) years of experience. Apply Now!