Sales Specialist - HORECA

Role Overview

Were looking for a driven and articulate B2B & Community Sales Coordinator to lead outreach efforts to cafés, restaurants, HoReCa businesses, schools, corporates, and residential communities.

Youll be the bridge between our brand and the market, helping us grow distribution and visibility.

Must-Have Attributes:

- Prior experience in HoReCa, FMCG, or health food industry.

- Existing connections with cafés, hotels, or residential societies in Mumbai.

- Excellent Communication Skills: Fluent in English (written and spoken); Hindi and/or Marathi proficiency is a strong plus.

- Microsoft Excel & Google Sheets Proficiency: Must know how to maintain trackers, use basic formulas, and manage lead data.

- Client Management Experience: Minimum 2 years in a client-facing, sales, or business development role.

- Field-Readiness: Comfortable meeting clients in person, setting up and conducting sampling events.

- Time Management & Organization: Ability to manage multiple accounts, follow-ups, and schedules efficiently.

- Professional Appearance & Conduct: You are the face of our brand warm, trustworthy, and well-groomed.

- Must be goal/target oriented to achieve company wide goals and objectives.

Good-to-Have Attributes

- Basic understanding of nutrition, clean-label or health food trends.

- Ability to create simple sales decks or presentations for clients.

- Flexible availability on weekends for events.

- Enthusiastic about nutrition, health, and food startups.

Key Responsibilities

- Generate leads and onboard B2B clients including cafés, restaurants, schools, and corporate kitchens.

- Set up and manage weekend booths from permissions to on-ground presence.

- Maintain records of leads, follow-ups, and orders in Excel.

- Coordinate with internal teams (logistics, production, marketing) for seamless execution.

- Represent the brand professionally during all client and community interactions.

- Capture customer feedback and provide market insights.