Sales Development Head - FMCG

- Develop and execute national sales development strategies aligned with FMCG growth objectives.

- Drive trade marketing initiatives to strengthen brand visibility and channel engagement.

- Lead adoption of sales automation tools to enhance efficiency and data-driven decision-making.

- Build and manage sales capability programs to upskill teams across regions.

- Collaborate with marketing, supply chain, and finance to ensure seamless execution of trade plans.

- Monitor market trends, competitor activities, and consumer insights to refine strategies.

- Establish KPIs and performance dashboards for tracking sales development effectiveness.

- Manage relationships with distributors, retailers, and key trade partners nationally.

- Provide leadership, coaching, and mentoring to regional sales development managers.

- Report directly to senior leadership, ensuring alignment with overall business goals.