Sales Automation Manager - Commercial Excellence

Key Responsibilities:

- Lead end-to-end implementation of Sales Automation tools (CRM, DMS, SFA, distributor apps, analytics dashboards, etc.)

- Partner with Sales, IT, and Business teams to identify process inefficiencies and translate them into digital solutions

- Manage system configurations, user access, and integration between platforms (ERP, CRM, and BI systems)

- Ensure data hygiene, accuracy, and standardization across sales platforms

- Train and support sales teams in tool usage, dashboards, and reports to improve productivity

- Develop and monitor KPIs to measure tool adoption and business impact

- Collaborate with vendors and technology partners to enhance system capabilities and manage SLAs

- Generate actionable insights through sales data analytics to support business planning and performance reviews

Key Skills & Competencies:

- Strong understanding of Sales Processes, Distribution Management, and CRM/SFA systems

- Hands-on experience with tools such as Salesforce, Power BI, SAP, or similar platforms

- Data analytics and dashboarding expertise

- Project management and stakeholder alignment skills

- Analytical mindset and ability to translate data into business decisions

Education:

- MBA / Postgraduate in Sales, Marketing, or IT Systems preferred

- Graduate degree in Engineering, Commerce, or Computer Science