Sales & Marketing Role - Electricals Product

Key Responsibilities:

1. Business Development:

- Identify and pursue new business opportunities across defence, government tenders, private sector, and electronics industries.

- Establish and maintain strong relationships with procurement officers, OEM's, and system integrators.

- Support the preparation of bids and proposals, ensuring full alignment with client specifications and tender requirements.

2. Sales Execution:

- Effectively present the company's technical capabilities, products, and solutions to prospective clients.

- Lead commercial discussions, negotiations, and contract closures in complex and high-value sales environments.

- Consistently achieve monthly, quarterly, and annual sales targets while expanding the client base.

3. Marketing Strategy:

- Develop and implement region-specific marketing strategies.

- Create high-impact marketing collateral including brochures, presentations, and case studies tailored to industry segments.

- Represent the organization at industry exhibitions, conferences, and technical forums to strengthen brand presence and generate leads.

4. Competitive Positioning:

- Conduct market intelligence and competitive analysis to benchmark the company against domestic and international competitors.

- Promote the organization's "Make in India" advantage and indigenisation capabilities to key stakeholders.

- Provide insights and feedback to product management and R&D teams to support product enhancements and innovation.

5. Cross-Functional Collaboration:

- Collaborate closely with R&D, product development, product application teams, and leadership to develop compelling and technically sound proposals.

- Coordinate with the headquarters team to arrange online demonstrations and technical presentations for clients.

- Ensure marketing and proposal messaging aligns with the organization's long-term strategic objectives.

- Assist in refining tender documentation and compliance requirements for successful submissions.

6. Customer Relationship Management:

- Conduct live product demonstrations and technical presentations for customers.

- Ensure customer requirements are clearly translated into project execution plans and delivered according to agreed technical and quality standards.

- Maintain regular follow-ups with clients to ensure smooth payment cycles and adherence to contractual terms.