Description:

Position: Sales Marketing Lead

Location: Whitefield, Bangalore

Employment Type: Full-Time

Job Overview:

The Sales & Marketing Head will lead all marketing, brand-building, and revenue-generating initiatives for BarnHouse and Nonnina.

This role demands a strategic yet people-driven professional who can translate brand values into growth blending creativity with strong relationship management, guest engagement, and commercial acumen.

Key Responsibilities:

Strategic Planning & Brand Growth:

- Develop and execute quarterly sales and marketing plans for both restaurants.

- Build and manage marketing calendars with integrated digital, influencer, and offline initiatives.

- Align campaigns with business objectives brand awareness, footfall growth, and event participation.

- Conduct regular competitor and market analysis to identify trends and opportunities.

- Ensure both brands maintain distinct yet cohesive positioning in the hospitality landscape.

Sales & Business Development:

- Drive reservations, private dining, and corporate bookings to meet revenue goals.

- Develop and manage corporate partnerships with travel, hotel, and event networks.

- Identify and close collaboration opportunities (luxury brands, pop-ups, and seasonal tie-ups).

- Create and implement loyalty programs to enhance guest retention and referrals.

- Track performance and conversion metrics for all initiatives.

Marketing & Communication:

- Oversee all digital and offline marketing activities, ensuring alignment with brand tone and storytelling.

- Plan and execute launch campaigns, festive events, chef collaborations, and PR drives.

- Work closely with the Content Strategist and Social Media Manager for seamless messaging.

- Manage influencer relations, press coverage, and guest outreach campaigns.

- Ensure brand visibility through community participation, events, and hospitality networks.

Collaboration & Leadership:

- Collaborate with Operations, Kitchen, and Design teams to ensure holistic brand expression.

- Supervise and coordinate with external agencies, photographers, PR, and event partners.

- Train staff on guest communication, upselling techniques, and service storytelling.

- Maintain effective communication across departments for timely project execution.

Guest Relations & Brand Experience:

- Build personal relationships with frequent guests and key partners.

- Collect and act on guest feedback to improve service touchpoints.

- Represent the brand at events, tastings, and hospitality collaborations.

- Ensure all guest interactions reflect warmth, professionalism, and brand ethos.

Required Qualifications & Experience:

Education: Bachelors or Master's degree in Marketing, Business Administration, Hospitality Management, or a related field.

Experience: Minimum of 6+ years of progressive experience in sales, marketing, and brand management, with at least 3 years in a leadership role within the F&B, Hospitality, or Premium Retail sector.

Commercial Acumen: Proven track record of directly driving revenue and achieving sales targets through reservations, private dining, and corporate client acquisition.

Marketing Strategy: Demonstrated ability to develop and execute integrated omni-channel marketing campaigns (digital, social, experiential, PR) that demonstrably increase footfall and brand affinity.

Leadership: Experience managing direct reports (or indirect agency/vendor teams) and influencing cross-functional operational teams (Kitchen, Operations, Finance)