Business Analyst - GTM (Marketing) About Rupeek : Rupeek is India's fastest growing asset-backed digital lending platform. Rupeek is on a mission to solve credit needs of households and small and medium businesses in India. More than 90% of Indians don't have access to formal credit. Unsecured credit is expensive and has limited availability. On the contrary, 95% of Indian household net worth is in some form of assets. Rupeek's technology led platform enables customers to get credit against their assets making credit accessible to the masses in a fair and convenient manner. Rupeek started its journey with a focus on gold as an asset. Indian households have a unique relationship with gold holding over 25,000 tonnes. Only 5.5% of this gold is used to obtain formal credit due to friction involved in the process of getting credit and fear of losing gold. Rupeek solved this problem over the last 5 years by providing doorstep gold loans and transformed the way gold loans are disbursed in India. More than 1 lac customers who were earlier resistant to getting gold loans now use Rupeek's digital platform to avail credit. Gold loan category alone is estimated to be at 20B USD in annual disbursement. This is just a start and Rupeek intends to launch many more financial products spanning across multiple asset classes in near future. Founded in 2015 by Sumit Maniyar, Rupeek is present in over 25 cities in India and has touched over 1,00,000 customers. Headquartered in Bangalore, Rupeek's investors include Sequoia Capital, Accel Partners, Bertelsmann and GGV Capital. Role : - Work with strategic partners of Rupeek to ensure lead generation targets are met - Manage relationships & scale business with each partner - Play an active role in on-boarding new partners and making each new partnership a success - Conduct analysis & create lead generation road maps ahead of time - Analyze conversion from each partner and drive improvements to the same Skill : - Excellent stakeholder management - Good proficiency in excel - Structured thinking Persona : - 1-3 years of experience across top corporations, Startups with velocity / entrepreneurship - Should have worked on the demand generation side of the business - Suitable past roles : Key Account Manager, Business analyst

Bangalore

Rupeek - Business Analyst - GTM/Marketing 

Job Description for Rupeek - Business Analyst - GTM/Marketing  in Rupeek Fintech Pvt Ltd in  Bangalore for (1-3) years of experience. Apply Now!