Regional Sales Manager - FMCG

We have a Requirement for Regional Sales Manager-South | HQ-Bangalore Location !! FMCG

Position: Regional Sales Manager-South

HQ: Bangalore (Southern India)

Market Coverage: Southern India

Reporting: Vice President Sales (VP-Sales)

Total Experience : 15-year experience in FMCG in GT Channel Sales in South Region

Qualification:- MBA Must

Current Role: ZSM/RSM or equivalent and worked in Southern Region geography specifically

Job Description

- Part of the sales leadership team, responsible for managing sales for respective regions.

- Agile and ready to perform in the demanding environment for deliverables.

- Leads a team of ZSMs, ASMs, ASEs (area sales executives), SOs and extended sales team, deploys and monitors execution of the sales strategy of the company in the region as per annual operating plan.

- Planning & Execution of volume, value and market share objective achievement in the assigned area.

- Build Sales and Distribution (S&D) strategy for the region with respect to people & infrastructure setup.

- Develop local strategies to ensure implementation of S&D strategy.

- Strategies to Manage distributor size, scale and ROI. Implement channel financing plans for key distributors and its complete execution.

- Discuss and agree on a Trade marketing calendar for the region to help achieve targets and effective implementation of S&D objectives.

- Ensure effectiveness in terms of planning, people and execution to increase SPP (Sales Per Person) & optimize CTS (Cost to Sales) ratios.

- Oversee trade spending is effective for the region and builds efficiency in spending planning and implementation.

- Support logistics team in optimizing primary and secondary freight.

- Estimate & finalize sales overhead budgets (incl. TADA spends) for the year and ensures management of it.

Role Requirements

- Should have experience of scaling new businesses and good awareness of how to set up distribution channels, appoint new distributors, set up S&D processes and recruit teams

- Graduate/MBA in Sales & marketing. Premium B School preferred.

- Excellent communication, negotiation, and interpersonal skills.

- Analytical mind-set, with the ability to interpret sales data and market insights to drive strategic decisions.

- Good Communication & Interpersonal skills, Strong leadership skills,

- Proficient in excel, PowerPoint and SAP system use