Regional Manager - Sales & Marketing - Scaffold Products

Job Title: Sales & Marketing Manager

Location: Ahmedabad, Gujarat

Employment Type: Full-Time

About the Client:

Our client is a well-established and reputed manufacturer of scaffolding and shuttering systems, backed by over 35 years of industry expertise. The company offers a wide range of products including Cuplock Systems, MS Props, Shuttering Plates, H-Frames, Couplers, Jacks, and other formwork solutions. They cater to a broad spectrum of clients across India involved in construction, fabrication, and infrastructure development.

Role Overview:

We are hiring a Sales & Marketing Manager with a proven background in scaffold product sales and/or rental services. The selected candidate will be responsible for business development, team leadership, brand strategy, and expanding the client base across India.

Key Responsibilities:

Sales Management:

- Develop and implement strategic sales plans to achieve revenue goals.

- Identify and convert new business opportunities across regions and projects.

- Build and maintain strong relationships with contractors, project companies, and builders.

- Conduct regular field visits and client meetings to drive business development.

- Track sales performance, generate MIS reports, and maintain accurate forecasts.

Marketing & Branding:

- Plan and execute branding strategies to strengthen market positioning.

- Manage digital and print marketing efforts including brochures, catalogs, and social media.

- Organize and represent the company at exhibitions, trade shows, and industry events.

- Analyze market trends and competitor activities to refine strategy.

Client Relationship Management:

- Ensure excellent client service and satisfaction through regular follow-ups.

- Coordinate with internal teams for timely product delivery and after-sales support.

Team Coordination:

- Lead and manage sales support staff and executives.

- Set clear targets, monitor progress, and support team development.

- Work closely with production and logistics to ensure smooth operations.

Required Skills & Competencies:

- Strong exposure to scaffolding, shuttering, or construction equipment sales.

- Proven B2B sales experience in construction or related sectors.

- Effective team leadership, negotiation, and communication skills.

- Familiarity with CRM tools, sales reporting, and digital marketing.

- Result-oriented with strong project management abilities.

Qualifications: MBA in Marketing preferred.