Posted by
Posted in
Sales & Marketing
Job Code
1695820

Role Overview:
The Regional Key Accounts Manager will be instrumental in driving sales growth and market share within the Modern Trade segment across the Mumbai region. This role involves cultivating strong, long-term relationships with key retail chains, negotiating favorable terms, and executing strategic sales plans to achieve ambitious targets. The manager will collaborate closely with internal sales, marketing, and supply chain teams, as well as external stakeholders at major retail headquarters, to ensure seamless execution and maximize brand visibility and off-take. The impact of this role directly translates into enhanced brand presence, increased revenue, and strengthened partnerships with critical retail partners.
Key Responsibilities:
- Develop and execute strategic account plans for Modern Trade chains in the Mumbai region to achieve sales targets and market share objectives.
- Build and maintain strong, long-term relationships with key decision-makers at assigned Modern Trade accounts, ensuring Yugn's brands are prioritized and supported.
- Negotiate annual business plans, trade terms, promotional calendars, and listing agreements with retail partners to secure optimal shelf space and visibility.
- Monitor market trends, competitor activities, and consumer insights to identify new business opportunities and adapt sales strategies effectively.
- Collaborate cross-functionally with marketing, supply chain, and finance teams to ensure product availability, promotional support, and efficient order fulfillment.
- Analyze sales data, market performance, and profitability metrics for assigned accounts, providing regular reports and actionable insights to senior management.
- Ensure compliance with company policies, trade agreements, and ethical business practices across all Modern Trade operations.
Required Skillset:
- Demonstrated experience of 3-5 years in Key Account Management within the FMCG Modern Trade segment.
- Proven ability to manage and grow key accounts within the Modern Trade channel, demonstrating a track record of achieving and exceeding sales targets.
- Strong negotiation and persuasion skills, capable of building mutually beneficial partnerships with large retail organizations.
- Excellent analytical capabilities to interpret sales data, market trends, and financial reports, translating insights into actionable strategies.
- Exceptional communication and presentation skills, adept at influencing stakeholders at various levels, both internally and externally.
- A Bachelor's degree/PG in Business Administration, Marketing, or a related field is preferred.
- Ability to thrive in a fast-paced, target-driven environment, with a high degree of autonomy and accountability, based in Mumbai.
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Posted by
Posted in
Sales & Marketing
Job Code
1695820