Realme - Manager - Social Media

Job Description: Social Media Manager

Marketing Department

About realme:

realme, established on May 4th, 2018, is a technology brand that provides leap-forward products with a superior experience for global users. With over 70 million users in India, Realme focuses on creating a smart, connected, and trendy lifestyle for the youth by democratizing advanced technology across all price segments.

As per IDC Q2 2022, Realme secured the second position with a 24% YoY growth, leading the online channel with a 23% share. In Q2 2023, Realme achieved a 51% QoQ growth (Counterpoint) and ranked No. 3 among the top 10 smartphone brands (IDC).

realmes "Spire Strategy" focuses on breakthrough technologies, superior design, performance, and user experience. The new marketing strategy includes cultivating local marketing teams, strengthening eCommerce partnerships, and exploring future tech with the GT series, while the number series brings innovative imaging and technology to consumers. For more information, visit: www.realme.com/in/

Responsibility:

- Develop and implement a social media content calendar that aligns with the companys goals and objectives.

- Create engaging, creative, and high-quality content for social media platforms, including text, images, videos, and graphics.

- Write and edit captions, posts, and other content that reflects the companys tone and voice.

- Oversee day-to-day management of social media accounts, ensuring timely posting, engaging with followers, and monitoring social media trends.

- Create, plan, design and manage social media campaigns all the phases of the campaign

- Track, analyze, and report on social media performance metrics (e.g., engagement, reach, website traffic)

- Competition Analysis and closure reports to be submitted for every launch campaign

Requirements:

- 6+ years of experience

- Bachelors degree in Marketing, Communications, Journalism, or a related field (preferred).

- Proven experience as a Social Media Manager or similar role (usually6- 10 years).

- Strong understanding of social media platforms, including Facebook, Instagram, Twitter (X), LinkedIn, etc.

- Excellent writing, editing, and communication skills.

- Creative thinking and a keen eye for detail.